Scan your siteA first AI personalization plan for your site: the best ideas drawn on your own pages, before you have any data.Starts right away · about 4 minutes · no email needed
Put an NPS question, a star rating, five faces, “Was this helpful?” or a short survey anywhere on your site — and every answer lands on the visitor’s profile for your campaigns to act on.
Thank promoters and help detractors with campaigns of their own, show the score as proof once enough people answered, and read NPS over time on the dashboard.
A score from the customers using your product, the reason a shopper stopped, a yes under an article — asked on your own site, at the moment it happened.
E-commerce
What stopped them at the cart
An Exit Survey asks what got in the way, one question per screen — and the answer is on the shopper’s profile before they leave.
One question per screen, with a progress bar
Each answer saved on the visitor’s profile
A campaign for everyone who chose “the shipping cost”
What stopped you from checking out today?
The price
The shipping cost
I was just looking
Cartasked where they stopped
SaaS & B2B
NPS from the people using it
An NPS Bar inside the product or the customer area: 0 to 10 and an optional comment, with the score and group written to the profile.
0 to 10, with an optional comment
Promoter, passive or detractor on the profile
NPS over time on the dashboard
How likely are you to recommend Ledgerline?
012345678910
0–10promoters, passives and detractors
Publishers & help centres
Was this helpful? Under every article
Saved on the click, counted per page — and, once enough readers answered, shown as “92% found this helpful”.
The answer is saved on the click
“Said yes” by page and by product
The share of yes, shown as proof
Was this helpful? YesNo
Thanks! Anything we should add?
Pageresults by page and by product
After the order
How the product they bought is doing
Post-Purchase Satisfaction asks about the product they bought, pictured — and the Post-Purchase Survey asks the rest.
The last product they bought, pictured
Stars, faces or a full survey
An optional thank-you email
How is your Alpine Parka?
Productthe one they bought, from the last order
Free AI tool · Inspire me
See survey and chat ideas for your site.
Give Inspire me your address. It reads your pages the way a first-time visitor sees them and writes the questions, chats and booking calendars worth adding: where, for whom, and how to measure it.
Like an idea? Describe it to our AI personalization agent and it builds the campaign for you.
Free · nothing to install · it reads your public pages
Reading yourstore.com
As a new visitor would see it · about 4 minutes
✓Home page
✓Outerwear
✓Alpine Parka
✓Sale
✓Bag
Waypoint & Co. Done
Only: Chat & surveys · your plan
1
Answer fit and sizing questions next to the size guide
For: product-page visitorsProduct page
Measure: add-to-cart rate
2
Ask what they need and narrow the catalog
For: phone visitorsHome page
Measure: product views that lead to a cart
3
One question on exit: what stopped you?
For: visitors leaving the cartCart
Measure: checkouts recovered
2Ask what they need and narrow the catalog
TodayWith Personyze
Waypoint & Co. assistantWalking to work in the snow? These three keep you warm and dry.Ask about fit, repairs, delivery…
Drawn on your own page — for a visitor on a phone who asked for something warm.
Conditions
Ask only when it matters.
A follow-up appears only when an earlier answer calls for it — and rules can read the visitor and the score so far too, so a returning visitor is not asked what they already told you. Built in plain language: “Ask only when…”, “End the survey here when…”.
Pricing-page exit survey1 to 4 questionsWhat’s holding you back?on exit intent, once per visitor
not sure it fits
Would a short demo help you decide?Yes or no
Yes
Your booking calendar
the price
Which monthly budget would work for you?One choice
larger budgets
A free two-week proof of concept?Yes or no
Proof-of-concept offer
Just looking
Ends after one question
Ask only when…Any question can wait for earlier answers or the score so far: ALL or ANY of up to five conditions.
Rules on the visitor, tooIndustry, country, device, traffic source, visits, UTM tags, any profile field — two visitors can start the same survey on different questions.
An offer at the end of each pathEach branch can end early with its own screen: a demo request, your booking calendar, a proof of concept or your own trial code.
Their words in the question“Which budget works for A/B testing?” — an earlier answer, the score or a visitor detail, with a fallback word.
Questions
A quick question, or a whole survey.
Feedback asks one question about your business, a product or the page. A Survey asks several, one screen at a time or all on one card — and you build it in the panel, not in code.
Stars
Five faces
NPS, 0 to 10
012345678910
Thumbs
“Was this helpful?”
YesNo
One choice · shuffled
The shipping costThe price
Several choices
WarmthNone of these
Stars
Five faces
NPS, 0 to 10
012345678910
Thumbs
“Was this helpful?”
YesNo
One choice · shuffled
The shipping costThe price
Several choices
WarmthNone of these
“Other (please specify)”
Other
Wider sizes
Rating, 1 to 5
12345
Short answerLeeds
Long answerThe boots ran smaller than I expected.
Emaildana@northwindbank.com
Date13 Oct 2026from today on
Hidden on phonesSkipped on a phone
“Other (please specify)”
Other
Wider sizes
Rating, 1 to 5
12345
Short answerLeeds
Long answerThe boots ran smaller than I expected.
Emaildana@northwindbank.com
Date13 Oct 2026from today on
Hidden on phonesSkipped on a phone
5
Kinds of feedback question: stars, faces, 0–10, thumbs, “Was this helpful?”
8
Kinds of survey question, one screen at a time or all on one card
20
Answers before any score is shown on your site — the default minimum, yours to raise
Ask anywhere
Start from a design. Ask it anywhere.
Eight ready designs — four for a single question, four full surveys. The same survey runs on your site, opens inside your emails and has a page of its own, and every answer lands on the same visitor profile.
One visitor profile
yoursite.com/account
How likely are you to recommend us?
012345678910
yoursite.com/help/export-to-excel
Was this helpful? YesNo
yoursite.com/collections/winter
How was your visit today?
yoursite.com/account/orders
How is your parka?
yoursite.com/blog/layering-guide
What matters most in a parka?
Warmth
Weight
yoursite.com/welcome
How did you hear about us?
A friend
Search
yoursite.com/cart
What stopped you today?
The price
Shipping
yoursite.com/order/confirmed
How easy was checkout?
NPS Bara bar · customer area
On your site, in eight designs
A bar at the foot of the page, a slide-in, a pop-up or a block inside the page — each on the pages it suits, and targeted, triggered and capped like any campaign.
Inbox
LLedgerlineYour experience with Ledgerline
LEDGERLINE
How likely are you to recommend Ledgerline to a colleague?
012345678910
Not likelyVery likely
Inbox
NNorthwind OutdoorHow is your new parka?
NORTHWIND
How would you rate your Alpine parka?
PoorExcellent
Inbox
HHalden HomeOne quick question
HALDEN HOME
What should we improve first?
Delivery timesPricesThe product range
Inbox
BBrightpathShape our next release
BRIGHTPATH
Help shape our next release?
Five questions, two minutes.
Take the survey
Numbers0 to 10 · the tap is the answer
The first question, inside the email
The reader answers with one tap in the email itself, and the survey page opens on the next question. Anyone who has not answered gets a reminder after the days you choose.
Code for other email tools Ready-made code for Klaviyo, Mailchimp, HubSpot, Brevo and others. Answers are recorded from any email tool.
personyze.com/s/ledgerline-nps
LEDGERLINE
Question 2 of 3 · your 9 is savedWhat made you give us a 9?Next
personyze.com/s/arkmoor-visit
ARKMOOR STUDIO
Question 1 of 3How was your visit to our studio?12345
feedback.haldenhome.com/delivery
HALDEN HOME
Question 1 of 2How did the delivery go?Next
personyze.com/s/brightpath-beta
BRIGHTPATH
Beta testers onlyEnter the password from your invite.Open the survey
Closes 31 Oct
Your colours and logoone question a screen
A page of its own
A free address on personyze.com, or your own domain with the Landing Pages add-on — with a QR code, a text-message link, a password and a close date. Anyone who leaves halfway carries on where they stopped.
In the panel
See it in Personyze, screen by screen.
A survey in its designer, its logic and where the answers go, a single question, and the reports — real screens from the panel. Or watch each one built.
SurveysOne questionResultsWatch
Open full size ↗
Surveys
A survey, in its designer
The questions on the left, the survey as a visitor meets it on the right — here a software company’s exit survey on its pricing page.
Surveys
Ask only when it matters
A question asked only when an earlier answer calls for it, and a survey that ends early when the rest would not apply — previewed as you set it.
Surveys
Each answer goes where it should
Routed by what it says: a proof-of-concept request emails one address, a demo request another.
Surveys
A page of its own
The same survey at its own web address, as a QR code or a text-message link, in an email, or as code for another email tool.
One question
One question: the NPS
Zero to ten and a comment box, asked of the visitors you choose.
One question
Or a question of your own
“Why did you return it?” — the reasons as one-tap choices. Stars after an order and five faces for a visit are among the other ready designs.
Results
The score, day by day
Promoters, passives and detractors, a bar a day with the NPS line, and how many of the visitors asked answered.
Results
The survey report
Shown, started and finished, every question’s answers, and the answers by country, device, source and page.
Results
What the written answers say
An AI summary of the free-text answers: the themes, how many said each, quoted examples and the overall mood.
Results
Every answer, with its comment
Scores and comments from every feedback campaign in one list — here, only the answers that came with a comment.
Watch
Feedback and NPS: ask one question, and show the score 2:15
One question built and placed, then its score shown on the site — narrated, in the real panel.
Watch
Surveys: ask a few questions, and share the results 2:28
A short survey from a ready design, and its results.
Watch
Surveys that answer back: logic, offers, sharing and results 2:09
Questions that depend on earlier answers, an offer at the end, the survey’s own page, and what came back.
1 / 13
Screens from a Personyze demo account: a software company’s surveys and NPS. The numbers are illustrative.
Your visitors’ verdict, as proof for the next one.
Feedback Results and Survey Results put the numbers on your site — the share of yes, the average rating, how a poll came out — and hold back until enough people have answered.
How to export a report to Excel
92%of readers found this page helpful
Found This Helpful
“92% of readers found this page helpful” — this page, or across the site.
Alpine Parka4.6 out of 5 from 1,203 visitors
Visitor Rating Badge and Product Satisfaction
“4.6 out of 5 from 1,203 visitors”, or the average for the product on the page.
Poll Results · What matters most in a parka?
Warmth46%
Weight29%
Waterproofing25%
Poll Results and Stat Highlight
Bars and percentages, or one line like “82% of customers chose…” — only the questions you pick.
Only totals, only when there are enoughNothing shows below the minimum number of answers. Comments and written answers are never published.
Product Satisfaction · Trail BootNot shown yet14 answers · the minimum is 20
Act on the answer
Every answer is targeting data.
NPS score and group, the feedback rating and each survey answer are saved on the visitor’s profile. Use them in any targeting rule — a thank-you for promoters, a hand for detractors, free shipping for the shoppers the shipping cost stopped.
1They answer
How likely are you to recommend us?
012345678910
2Saved on their profile
NPS score10
NPS groupPromoter
CompanyNordvik Bank
Visit14th
3Matched to an audience
Audiencepromoters · any time
4What they see next
Slide-in · in the product
THANK YOU
Know a team who would like this too?
Invite them and you both get a month on us.
Send an invite →
1They answer
How likely are you to recommend us?
012345678910
“Exports keep timing out”
2Saved on their profile
NPS score3
NPS groupDetractor
Feedback rating2 of 5
Last feedback2 days ago
3Matched to an audience
Audiencedetractors · last 30 days
4What they see next
Chat offer · on the next visit
WE HEAR YOU
Can we fix it together?
Fifteen minutes with a specialist, today.
Talk to us now →
1They answer
What stopped you from checking out today?
The priceThe shipping cost
2Saved on their profile
What stopped youThe shipping cost
Cart2 items
LocationLeeds, UK
Visit2nd
3Matched to an audience
AudienceExit Survey answer = shipping cost
4What they see next
Top bar · on the next visit
Shipping is on us this week.
Your bag is still here — both items, delivered free.
Back to your bag →
1They answer
Was this helpful?
YesNo
2Saved on their profile
Was this helpfulNo
Page/help/export-to-excel
CompanyHalden Home
PlanBusiness
3Matched to an audience
Audiencesaid no on a help article
4What they see next
Embedded · under the article
STILL STUCK?
Book fifteen minutes with the team that wrote this guide.
We’ll go through your own reports with you.
Pick a time →
On every profile
feedbackNPS score and groupPromoter 9–10, passive 7–8, detractor 0–6
feedbackFeedback ratingStars and faces, and the date of the last answer
surveysSurvey answersEvery question gets a field of its own, named after it — and a scored survey saves its total
any ruleEverything elseCombine it with behaviour, location, CRM data and more
After each answer
An answer is an event your stack can act on.
Saved in Personyze, written to the profile, and sent wherever you add — so a detractor is a support conversation today, not a number in next quarter’s report.
10:14NPS answered in the product3 · “Exports keep timing out”
10:14Saved as feedbackscore, comment and the question that asked
10:14NPS group: detractorwritten to the visitor’s profile
10:15Low-score alert by email and Slack, and HubSpotthe team has it at once
10:31The detractor campaign runsa specialist offered on the next page view
Email me, webhook, Zapier, HubSpot, KlaviyoEvery answer can go where your team already works — after the visitor already has their thank-you. Salesforce, Oracle Eloqua and Klaviyo take the lead from the survey’s Email answer.
A goal, and the profileCount an answer as a conversion goal, and keep it on the visitor’s profile for targeting.
An optional thank-you emailOff by default. The same thanks for every answer, and never a reward in return.
Private by defaultAnswers are never shown on your site as quotes. They are tied to the visitor’s profile — that is what makes them targetable.
Reporting
NPS over time. And who is behind it.
The Feedback tab shows NPS for the period and month by month, averages, “said yes” by page and product, the response rate and the latest comments. The Surveys tab adds a funnel from shown to each question, results per question, by segment and by where the survey was shared, an AI summary of the written answers, and a CSV export — with answers that look automated left out.
Performance · Feedback · last 6 monthsNPS Bar · in the product
10Reports in minutes now, not days.3Exports keep timing out on big ledgers.
FAQ
Direct answers. No fluff.
The questions that come up before asking your visitors theirs. Send anything else our way and we’ll answer fast.
What is the difference between Feedback and a Survey?
Feedback asks one question — stars, five faces, 0–10, thumbs, or “Was this helpful?” — with an optional comment, about your business, a product or the page. A Survey asks several questions of eight kinds, one screen at a time or all on one card.
Can a survey keep score?
Yes. Choices, and numbers given as answers, can carry points that add up as the visitor goes. A rule can read the score so far, the wording can show it, it is saved with the answers and on the visitor’s profile, and it can send the team an alert.
Can one survey run in several languages?
Yes. Each language gets its own words inside the same survey, and every answer is recorded in the main language — so one report and one set of rules cover all of them.
How is NPS worked out?
From the 0–10 answers to a Feedback question: 9 and 10 are promoters, 7 and 8 passives, 0 to 6 detractors, and NPS is the share of promoters minus the share of detractors. Each visitor’s score and group are saved on their profile. A 0–10 question inside a survey is reported as a scale, and does not fill the NPS fields.
Can a campaign react to what someone answered?
Yes. NPS score and group, the feedback rating, whether and when they gave feedback, and every survey answer (a field per question) are on the visitor’s profile, and every targeting rule can use them — a thank-you and a referral for promoters, a specialist for detractors, free shipping for shoppers the shipping cost stopped.
Are the answers anonymous?
No — they are tied to the visitor’s profile, which is what makes them targetable. They are private: never shown on your site as quotes, and published results show totals only.
Can I show the results on my site?
Feedback Results shows “92% of readers found this page helpful”, a rating badge, the product’s own satisfaction, or your NPS if you choose to. Survey Results shows poll bars or one highlighted figure, for the questions you pick. Nothing shows until there are enough answers — 20 by default.
Where do the answers go?
They are saved in Personyze and on the profile, and you can add an email to you, a webhook, Zapier, HubSpot, Klaviyo, Salesforce or Oracle Eloqua, a conversion goal and an optional thank-you email. Klaviyo, Salesforce and Oracle Eloqua take the lead from the survey’s Email answer. Everything runs after the visitor already has their thank-you.
Is there a thank-you email, and can it offer a reward?
There is an optional thank-you email, off by default, sent only to visitors whose address was already on their profile. It is the same for every answer and offers nothing in return.
Can I collect public reviews as well?
Yes — that is Reviews & Testimonials: a Review Form on your site, reviews from 17 platforms, and widgets that show each visitor the reviews that match them.
How do I see the results?
Performance has a Feedback tab (NPS over time, averages, said yes by page and product, response rate, the latest comments) and a Surveys tab (respondents, a funnel from shown to each question, results per question and by segment, the latest written answers and a CSV export).
Get started
Ask them. Then answer them.
Put an NPS Bar in your product or an Exit Survey on your cart, and target the next campaign by what people said.