Dynamic Landing Pages

With Personyze, you can create dynamic landing pages which adapt to each visitor in real-time, using a comprehensive visitor profile from multiple data sources and an array of personalization tools.

Deliver dynamic landing pages that adapt to visitor’s interests, using both AI-generated recommendations, and powerful targeting.

website personalization

the right Landing page based on 70+ visitor attributes

Tailor each landing page based on 70+ visitor attributes including visitors’ campaign source, industry, real-time and past behavior, demographics, geo-location, CRM data, weather, social profile, session data, and more.

Combine user preferences & crowd wisdom

Leverage multiple AI algorithms, crowd wisdom, and unique visitor characteristics and interests, for a highly personal landing page experience that can include dynamic recommendations for products bought, or content read by similar visitors.

Powerful Tools for Landing Page Design

Personyze is packed with powerful tools like the WYSIWYG Landing Page Editor, which allows you to make visual edits per segment, or the Form Creator, which allows you to insert new forms either embedded in the page, or even as an exit popup to capture leads before they bounce.

A/B test landing pages

Find the exact content, layout, and behavior that get the most engagement and conversion, and pick the winner manually or have it automatically deployed.

20+ Widgets to Create Dynamic Landing Pages

Personyze’s toolbox of landing page widgets includes a WYSIWYG editor to change text, images, buttons, and other elements if your dynamic landing pages visually, a banner and popup manager with various behaviors including trigger on site exit intent, and forms, timers, product and content recommendations, and more.

Site Forms & Auto Responds

Grow your email list with targeted calls-to-action and smart forms to collect emails and leads on the site. Set auto responder sequences, and use out-of-the-box integration to push form data to your CRM solution.

Banner/Popup Promotions

Deliver personalized on-site messaging with impeccable timing. Use smart behavioral triggers, to trigger the campaign when the visitor is most likely to engage. Promotions can be in the form of banners embedded into the page, popups on various parts of the page and with various animations, top/bottom bars, forms, timers, or sliders. All of these pieces of personalized content can be completely customized, can include user variables like visitor name or company name, and are responsive by default.

Exit Intent Popups

Set popups to trigger whenever the user goes to exit the page, to deflect site bounces and recapture visitor engagement.

Dynamic User variables

Print dynamic user variables into your content (keywords, city, time, referrer, account balance, etc). Greet your visitors with appealing marketing messages that address them by name! Can you imagine the impact? You can initiate a one-on-one conversation with a prospective customer, through a simple asset like a landing page.

Dynamic Recommendations

Personyze’s powerful recommendation engine allows you to show your visitors what they are most interested in seeing, based on over 50 algorithms, which can be displayed anywhere on your site, with completely customized widgets to match your branding, embedded with no coding involved.

Recommendation algorithms exist for a wide variety of purposes, from very general recommendations for your home page, to related products recommendations for product or cart pages, to those that are optimized for emails or apps.

Dynamic Reviews

Utilize Personyze’s recommendation engine to recommend reviews to each individual visitor, based on data variables of your choosing. For instance, show visitors reviews given by those nearest to their location, or from their own industry, if known.

website personalizationpersonalized content

Make an Impression with Optimized Landing Pages

Harness AI to show each visitor to your dynamic landing pages exactly what they are most likely to be interested in. Choose from algorithms to present recommendations for anonymous visitors on the homepage, buy it together for a product page, algorithms specifically for emails, items that are on sale from the visitor’s wishlist, or “Buy It Again” for perishables. Personyze includes different algorithms for different channels and states of the visitor in their journey, and the flexibility to leverage your customer expertise to build algorithms with the exact blend of data or strategies that perform best for you.

Popular in Your City

This algorithm shows visitors what has been most popular in their same city, region, or country.

Hot sales for you

This recommendation shows popular items which have recently lowered in price, based on the visitor’s ranked interests from past browsing.

New on site

This algorithm shows visitors items or content that are new on site, and can be filtered by  categories they are known to be interested in.

Your Wishlist

Personyze gives you the ability to add wishlist functionality to your site, without adding anything to your site’s internal system. Simply embed our “Add to Your Wishlist” button, and Personyze will keep track of each visitor’s list of wishlist items, and these can also be used for remarketing emails or reminder recommendations on the site.

Up-Sell & Cross-Sell

This algorithm shows visitors items that are up-sells or ross-sell for the item which the visitor is currently viewing.

Most recommended for you

This recommendation uses machine learning to find patterns in the crowd data, and shows each visitor what they are most likely to be interested in based on these detected patterns.

Those who read this also

Shows visitors on a content page what other posts have been most popular among other visitors who read the current post.

based on similar visitors

These algorithms are able to show visitors what they are likely to like, based on their demographic or other variables, judging by what similar visitors interacted with the most.

Best Sellers & Most Popular

This category of algorithms involves showing visitors what is most popular (according to views, adds to cart, likes, comments, purchases, etc.), based on an item that the visitor is currently viewing, a category that they are known to like, or other options.

Bought from This Category
This algorithm shows visitors items which were frequently bought from the same category as the item currently being viewed.

Personalized Landing Pages Based On 70+ User Attributes

Start targeting your content for maximum relevance on your dynamic landing pages, based on 70+ user attributes, including visitors’ real-time and past behavior, demographics, geo-location, CRM data, referral, weather, social data, session dynamic data such as cart value, internal search, form input, custom KPIs, and more. Enhance targeting by integrating your available data from other sources, using API or user feed synchronization, to target based on any data you have in your database.

Test & Optimize Landing Page Performance

Conduct evidence-driven marketing, by rotating different content and designs between different users for A/B testing. Find the exact versions that get the most engagement and conversion, and pick the winner manually, or have it automatically deployed based on time or key metrics.

Landing Page Performance dashboard

Get a comprehensive landing page performance view, with metrics such as click through rate for each of the calls to action, bounce rate, conversion rate, revenue, and any other custom metric that you set Personyze to track. Drill down by filtering your performance data by location, landing page, gender, calls to action clicked, etc.

A/B test landing pages

Find the exact content, layout, and behavior that get the most engagement and conversion, and pick the winner manually or have it automatically deployed.

Landing page Simulator and Sand Box

Every campaign can be tested and previewed using the Personyze Simulator, which  allows you to change your own data variables, to impersonate different types of users, and see how the landing page look & feel will behave with those segments.

Google Analytics Integration

By default, Personyze reports campaign performance in real-time to Google Analytics. The moment you publish a campaign live on your site, data on it’s performance is sent to Google Analytics, by default.

Easy to Use, Integrates Into Your Site in Minutes

Our step-by-step wizards guide you through the process of creating dynamic landing pages. Industry best practice responsive templates make the process even easier.

Works On Any Site

Whatever CMS or ecommerce platform you may be using, Personyze can simply plug into the back-end and completely personalize every aspect of your digital experience. If it runs on a browser, Personyze can personalize it.

Wizards, Templates, & 24 Hour Support

Personyze is designed with the non-technical marketer in mind, and every campaign includes a step-by-step wizard to guide you through the process, as well as industry best practice responsive templates. On top of all that, the Personyze Success Team is at your disposal when you need some help, including the option to outsource campaigns to us.

Integrate Your Data & Put It to Work

Synchronized your data automatically, or upload your user email lists, CRM data, and product catalog. Connect your CRM solution using easy integration, webhooks, and our robust API.

Visually set Personyze to grab/scrape values directly from your site, including form inputs, search, cart
value, and email anywhere they’re displayed on your pages, in cookies, or in URL variables.

With Personyze, our teams around the globe can now deliver new targeted promotions and messages within hours instead of weeks. Moreover, our local marketing teams around the world are empowered to manage their own marketing campaigns without the involvement of our core development team!

Trey Ogier HomeAway.com
Trey Ogier HomeAway.com

We use Personzye for clients from the financial industry to deliver a personalized experience with content and calls to action which are aligned with visitors’ interest and location. The managed service team was very helpful in the implementation with some of our more complex use cases.

Kate Kotzea, Director of Marketing Technology at Click Rain
Kate Kotzea, Director of Marketing Technology at Click Rain

 Dynamic Landing page for Ecommerce site

Dynamic Landing page for Ecommerce site
See how Boomdeal uses interest-based product recommendations to create a personalized experience in their online store.

 Dynamic Landing page for Content site

Dynamic Landing page for Content site
See how Global News Today personalizes their home page for a visitor’s known interests.

 Dynamic Landing page for Travel site

Dynamic Landing page for Travel site
A visitor’s interest in Dubai and luxury travel is used by Personyze to serve targeted content on this airline site.

Leverage the Power of

Dynamic Landing Pages

With Personyze Dynamic Landing Pages, it’s no longer necessary to create a huge range of landing pages for different segments. Instead, you can make a single landing page that adapts dynamically to visitor’s interests, using both AI-generated recommendations, and powerful targeting. Best of all, you could have a dynamic landing page campaign live by days end.