AI personalization platform One website. A different one for every visitor.

Show every visitor the products, content and offers that fit them — so more of them stay, engage and buy. Set up in minutes, with an AI copilot.

Get a free personalization plan for your site

01Reads up to 8 public pages of your site02Finds who your site serves03Checks every Personyze feature against it04Draws a few ideas on your own pages, as different visitors see them

No email needed to see the plan

AI Promotions · weather + nearest store
northwind-analytics.io
ProductSolutionsCustomersTalk to sales
For logistics teamsSee every lane, load and late truck in one place.

How carriers like yours track on-time rates and lane costs, and tell every shipper about a delay before they ask.

Talk to your account teamSee it for logistics
Week 42 · Midwest lanesOn time 96%
Chicago → Detroit
Milwaukee → Toledo
Gary → Columbus
Rockford → Dayton
Aurora → Akron
Lane analyticsOn-time rate and cost for every lane
Delay alertsKnow a truck is late before the customer does
Shipper reportsEvery shipper gets a dashboard of their own
Trusted by logistics teamsHALDEN FREIGHTCorvo LogisticsPINECREST
Account-based personalization
meridian-daily.news
The MeridianClimate · Science · Cities · Opinion
ClimateThe North Sea’s wind boom, one year on

Twelve new farms, three ports rebuilt and a fishing fleet that learned to share the water.

By Elena Ruiz · 8 min readYou follow Elena Ruiz
More from Elena Ruiz
What a retreating glacier leaves behind
The old rooftops powering a new city
Content recommendations
sunward.travel
FlightsStaysDealsSign in
From Chicago · 19°F todayTrade 19°F for 84°F.
Warm weeks from O’Hare
Miami84° · nonstop 3h 05m
Cancún86° · nonstop 4h 10m
San Juan85° · nonstop 4h 40m
Weather + location
CemexBenchKaplaniCruiseNARPalmBeach JewelryDKVRefrigiWear
Built for your industry

Whatever you sell, made for who is visiting.

Pick your industry: what to personalize, who sees it, and the playbook that sets it up.

22 use cases · 21 playbooksEcommerceProducts, offers and stock that fit each shopperEcommerce personalization →

AI product finder

Shoppers describe what they need and get a shortlist, with a reason for each.

PlaybookSee it live

AI-picked offers and personal codes

AI shows each shopper their likeliest offer, with a personal code that won't leak.

PlaybookSee it live

Frequently bought together

Product and cart pages suggest the add-ons others bought with it, lifting order value.

PlaybookSee it live

Bought-together picks in the order email

The order email recommends what goes with what they just bought.

PlaybookSee it live

A winner for each audience

Test two versions; each audience keeps the one that sells more.

PlaybookSee it live

Their next purchase, predicted

Buy-it-again and next-likely picks, timed to when they usually reorder.

PlaybookSee it live

Back-in-stock and price-drop alerts

Sold out or too pricey? One alert when it's back or cheaper.

PlaybookSee it live

Pick up where they left off

Returning shoppers see their saved cart and last-browsed category, not a generic homepage.

PlaybookSee it live

Picks chosen when the email opens

Newsletter products are picked at open, from today's stock and their views.

PlaybookSee it live

Exit-intent cart saver

A shopper about to leave a full cart gets one clear reason to stay.

PlaybookSee it live

Cart recovery by push and email

Abandoned carts get a push, then an email showing today's price and stock.

PlaybookSee it live

Low-stock and live-demand proof

Real 'only 2 left' and 'viewing now' signals nudge hesitant shoppers to check out.

PlaybookSee it live

Free-shipping progress bar

'Add $12 for free shipping' with a live bar turns near-misses into bigger baskets.

PlaybookSee it live

Localized store by country

Each country sees its own currency, delivery promise, payment options and local reviews.

PlaybookSee it live

Nearest store, open now

Visitors see their nearest store, its hours today and that store's own offer.

PlaybookSee it live

Homepage that continues the ad

Ad and email clicks land on the products and headline they clicked for.

PlaybookSee it live

Reviews that match the shopper

Shoppers see reviews of the product, category or need they're weighing, not generic praise.

PlaybookSee it live

Fit and delivery questions, answered

Shoppers ask about fit, delivery or returns and get answers from your own pages.

PlaybookSee it live

Prove a discount pays

See the orders a discount really adds, against a holdout that never sees it.

PlaybookSee it live

NPS that answers back

Promoters get a referral ask, passives a next step, and detractors a person.

PlaybookSee it live

Prize wheels and scratch cards

Shoppers spin or scratch to reveal their code; the wheel can collect an email.

PlaybookSee it live

Perks by loyalty tier

Guests see how to join, members their points and next tier, VIPs early access.

See it liveThe feature
21 use cases · 20 playbooksB2B & SaaSYour site, for every account and every trialB2B website personalization →

Company-specific header

Identified accounts see their company name in the headline, before filling any form.

PlaybookSee it live

Case study by the visitor's industry

A bank sees a bank's case study and logos; a retailer sees a retailer's.

PlaybookSee it live

Content picks by industry and topic

Guides, success stories and posts picked for their industry or topic.

PlaybookSee it live

Industry-specific homepage hero

Hospitals see patient-data protection, banks see audit evidence — same homepage, same URL.

PlaybookSee it live

A winner for each audience

Test headlines and offers; each account type keeps the one that converts.

PlaybookSee it live

Alert sales when an account is back

The rep gets an alert, or the account an email, when it returns.

PlaybookThe feature

Switch-from-competitor banner

Visitors running a rival's tool see a migration offer and a side-by-side comparison.

PlaybookThe feature

Landing page that matches the ad

Each paid click lands on a headline and CTA written for its keyword.

PlaybookSee it live

Homepage by lifecycle stage

Prospects see positioning, trials see their next setup step, customers see what's new.

PlaybookSee it live

Trial activation nudges

Stalled trial users get an in-context nudge to the one step that activates them.

PlaybookThe feature

Upgrade offer near plan limits

Users nearing a plan limit see the upgrade offer AI picks for them.

PlaybookThe feature

Pricing page exit survey

Pricing-page leavers answer one question that routes them to a pilot or demo.

PlaybookSee it live

Book the demo while it's warm

Hot accounts book time with the right rep, right on your site, context attached.

PlaybookThe feature

Report offer for engaged readers

Readers deep in a topic get its report inline; known readers skip the form.

PlaybookSee it live

AI content finder

Buyers describe their problem and get the right guides, each with why it fits.

PlaybookSee it live

Content by role and deal stage

Executives see ROI stories, engineers see integrations — driven by your CRM fields.

PlaybookSee it live

Chat that knows the account

AI chat answers from your docs, already knowing the visitor's company and stage.

PlaybookThe feature

Pricing page by company size

Small teams see the self-serve plan first; large companies see the enterprise plan.

See it liveThe feature

Invitations that stop at yes

Event and webinar reminders go only to people who haven't clicked or registered.

PlaybookSee it live

Reorder lists for trade accounts

Trade buyers see their frequently ordered items first, and the category their industry buys.

PlaybookSee it live

Newsletter banner by plan

Free users see an upgrade banner and paid users a tutorial, chosen at open.

PlaybookThe feature
12 use cases · 12 playbooksPublishersMore from the authors and topics they readPersonalization for publishers →

A front page per reader

Followed topics rise and read stories drop, so every visit opens on something new.

PlaybookSee it live

Read-next after every article

Each article ends on the next one they'll want, lifting pages per visit.

PlaybookSee it live

Newsletter signup at the right moment

The signup appears mid-article for engaged readers, pitched for the topic they're reading.

PlaybookSee it live

A winner for each audience

Test headlines and layouts; each reader group keeps its winner.

PlaybookSee it live

Subscribe offer when they're hooked

The subscribe ask lands once a reader is hooked, with a real deadline.

PlaybookThe feature

Newsletters that pick stories at open

One send, a different lead story per subscriber, chosen the moment they open it.

PlaybookSee it live

"What you missed" for returning readers

Returning readers see the stories published since their last visit, from topics they follow.

PlaybookSee it live

Streaming rows ranked per viewer

Each viewer's hero and rows re-rank by watch history, device and location.

PlaybookSee it live

Topic poll that reorders the homepage

Readers pick their topics in one tap, and the homepage reorders to match.

PlaybookThe feature

Readers ask the archive

Readers ask a question; the answer comes from your articles, each one linked.

PlaybookThe feature

Read-next that leads to sign-ups

Each reader sees the articles that led others like them to subscribe.

PlaybookThe feature

"Was this helpful?" on articles

A one-tap thumbs up or down under each article shows which pieces work.

PlaybookThe feature
12 use cases · 11 playbooksTravelTrips for where they are and when they goTravel website personalization →

Deals from their home airport

Fares from their nearest airport and deals for the city they searched.

PlaybookSee it live

Destinations matched to trip style

Beach lovers see beaches, city-breakers see cities — recommendations learn each traveler's theme.

PlaybookSee it live

Abandoned search recovery

Travelers who searched but didn't book find their route and dates waiting.

PlaybookThe feature

A winner for each audience

Test offers and heroes; each traveler type keeps the one that books.

PlaybookSee it live

Member rates for returning guests

Signed-in members see their rate and perks first, so they book direct.

PlaybookSee it live

Hero test winner per audience

A hero test ships each audience its own winner, not one average winner.

PlaybookSee it live

Guest reviews for their trip

Families see family reviews, couples see couples' — proof that fits the trip they're planning.

PlaybookThe feature

Events by city and taste

Ticket buyers see concerts or games near them, in the genres they browse.

See it liveThe feature

Daypart offers at the nearest location

Morning regulars see their usual, lunchtime visitors a combo, all from the nearest store.

PlaybookSee it live

Business trip or honeymoon

Business travelers see meeting rooms and transfers; couples see suites, spa and private dining.

PlaybookSee it live

Recent bookings, shown live

Hesitant travelers see how many people are viewing a deal and its latest bookings.

PlaybookThe feature

Guides for their destination

Families see '3 days in Tokyo with kids'; couples see Bali spa retreats.

PlaybookSee it live
12 use cases · 12 playbooksEducationPrograms for each kind of studentEducation website personalization →

Programs matched to each prospect

Prospects see programs matching the subject, level and format they've explored.

PlaybookSee it live

Enrollment deadline countdown bar

A rotating bar shows the enrollment deadline for the program they're considering.

PlaybookThe feature

Outcomes framed for each learner goal

Career switchers and upskilling professionals see different courses, pricing and success stats.

PlaybookSee it live

A winner for each audience

Test program pages; each student type keeps the one that enrolls.

PlaybookSee it live

Next steps for international applicants

Overseas prospects see international admissions, scholarships and visa support, in their language.

PlaybookSee it live

Graduate stories for their program

A nursing prospect sees nursing graduates' reviews, not generic praise.

PlaybookThe feature

Book the admissions advisor

Prospects book the right advisor for their program on your own page.

PlaybookThe feature

Win back stalled learners

Learners who stall get emails showing their progress and the one next lesson.

PlaybookThe feature

Pages for students, staff and prospects

Prospective students, current students and faculty each see the content they came for.

PlaybookSee it live

Back into a saved application

Returning applicants see their saved application and deadline first, with one button back in.

PlaybookThe feature

Program finder in their words

Prospects say what they want to study and get programs that fit, with reasons.

PlaybookThe feature

Admissions answers after hours

Prospects get fees, entry and visa answers from your own pages, even at night.

PlaybookThe feature
12 use cases · 11 playbooksFinanceQuotes, rates and advisers for each customerFinance personalization examples →

Products for their life stage

Young savers see home-buying plans; those near retirement see pension options.

PlaybookSee it live

Quote page that matches the ad

A 'car insurance quote' click opens on the car quote, not a generic homepage.

PlaybookSee it live

Resume a half-finished quote

Visitors who started a quote are sent back to their step, answers kept.

PlaybookSee it live

A winner for each audience

Test quote and rate pages; each customer type keeps its winner.

PlaybookSee it live

Customer and prospect homepages

Customers see savings and mortgage offers; newcomers see 'open an account in minutes'.

PlaybookSee it live

Cross-sell to existing customers

Customers see the next product that fits them, never one they already own.

PlaybookSee it live

Nearest branch, open now

Visitors see their nearest branch, whether it's open now, and its own offer.

PlaybookThe feature

Book an adviser session

Ready-to-talk visitors book the right adviser on your own site, profile attached.

PlaybookSee it live

Testimonials from their age group

Young savers read reviews from savers in their 20s; pre-retirees read their peers'.

PlaybookSee it live

Guides that lead to quotes

First-home readers get the chapter they haven't read yet, then a home quote.

PlaybookSee it live

Personal QR codes on mailers

Each mailer's QR code opens a page with that customer's name and offer.

See it liveThe feature

Newcomer offers that skip customers

Welcome discounts reach only newcomers; customers see their own account instead.

PlaybookThe feature
13 use cases · 3 playbooksMore industriesHealthcare, real estate, nonprofits and moreAll personalization examples →

Donation ask sized to past gifts

Past donors see an ask anchored to their last gift; monthly givers aren't re-asked.

See it liveThe feature

Weather-triggered service offers

On a freezing night, the frozen-pipe hotline leads the page for local visitors.

PlaybookSee it live

Care services by patient need

Each visitor's featured service and care guides follow their interest and location.

See it liveThe feature

A winner for each audience

Test any page; each audience keeps the version that converts.

PlaybookSee it live

Listings for buyers vs investors

First-time buyers and investors each get their own banners, search form and listings.

See it liveThe feature

Jobs recommended per job seeker

Each job seeker sees a featured role, matching jobs and career resources for them.

See it liveThe feature

Plans for new vs existing subscribers

Newcomers see starter plans, subscribers see upgrades, business accounts see business plans.

See it liveThe feature

Inventory by model interest

Shoppers see inventory tiles and lead forms for the models they've been browsing.

See it liveThe feature

Memberships matched to fitness goals

Beginners and performance athletes see different programs, membership tiers and community content.

See it liveThe feature

Waitlist outside the service area

Visitors beyond your service area get a waitlist instead of a booking you'd cancel.

See it liveThe feature

Podcast and partner welcomes

Podcast listeners see a welcome in the episode's words, its code already filled in.

PlaybookSee it live

Book again, for past clients

Clients who booked before see 'Book again' and this week's priority slot first.

See it liveThe feature

WhatsApp while you're open

A Chat with us button opens WhatsApp with the page named, and only in your opening hours.

The feature
See your own site personalized by AIFree · ideas drawn on your own pages · about 4 minutes · no email needed
How it decides

Everything it knows about a visitor, turned into what they see.

Pick a visitor. Their own signals go in, Personyze decides, and every channel answers them — the site, the email, the chat.

What it knows about them
Milwaukee, WI28°F, snow tonightFrom an Instagram adViewed 3 parkas in M2.1 mi from a store
Shopper in Milwaukee28°F · browsing parkas
PersonyzeAI
What it decides
  1. Lead with warm layers
  2. Show what is in stock nearby
  3. Rank size M first
What they see
Websitewaypoint.shop
Milwaukee · 28°FCold out there. Layer up.
Email from Waypoint & Co.Cold morning? Your size is back.
Product finder

Something warm for walking to work in the snow

Arctic Down ParkaRated to −20°F · in your size MShearling Snow BootWaterproof, grips on ice

Every signal can be a behavioral targeting rule or a segment you write, or left to the AI — 30 algorithms for products and content, offers by weather, place and season, and tests that keep the winner for each audience.

The platform

One platform. Every way to personalize.

AI recommendations

The products and articles each visitor is most likely to want next.

+25% average order value on product pages

AI Product Finder & Chat

Visitors say what they need. It shortlists, with a reason for each pick.

AI copilot

Describe a campaign. The AI builds it.

A/B testing

A winner per audience, not one winner for the whole site.

+22% average lift across active experiments

AI Promotions

The right offer for each visitor — by weather, place or season.

Email personalization

Products and offers chosen when the email opens.

Audience Discovery

The audiences in your own data that convert far above average.

Account-based marketing

Your site, for the companies you sell to.

Landing pages

One page that rewrites itself for every campaign.

Pop-ups, banners & social proof

The right message at the moment of hesitation.

Also in the platformSurveys & NPSWebsite analyticsReviews & testimonialsSocial proofMeeting schedulerThe AI personalization agentAI content recommendationsThe whole platform

In the panel

This is what it looks like. Screen by screen.

Real screens from the Personyze panel — the AI, the campaigns, the results.

A/B testing with the Live Editor: two versions and the Original in one test, a headline made punchier with AI on the live page, the whole page rewritten for enterprise buyers with one request, then a verdict per audienceInspire me: an idea drawn on the store's own page - today, with Personyze, and on a phoneProduct and content recommendations in the panel: pick an algorithm, a widget with tabs, what two different visitors get and why, then article algorithms and article cardsAI Promotions in the panel: a promotion picture created with AI from the store's own products, the promotion with its words, restyled with one sentence, banners, coupons and text bars from one pool, a calendar, and how the AI picks each visitor's promotionAI Chat and the AI Product Finder: a chat on the store that answers with its own products, prices and stock, then a finder bar where visitors say what they need and get a shortlist with reasonsHosted landing pages: two full versions in an A/B test, built in Canvas element by element, twenty kinds of live element, a countdown dropped in and set upDiscovered audiences: groups found in the store's own data that buy far more often than average, each with its extra purchases and evidenceSurveys: the designer, questions that branch on earlier answers, the funnel by segment, every answer by questionEmail in Personyze: the email's journey for a three-email welcome series - sent, delivered, opened, clicked and converted in one funnel - then each email with who it reached and where they went next
  1. A/B versions
  2. Edit the page
  3. Rewrite with AI
  4. Verdict
See how it works
  1. Today
  2. With Personyze
  3. On a phone
See how it works
  1. Algorithm
  2. Tabs
  3. Per visitor
  4. Articles
See how it works
  1. AI picture
  2. Formats
  3. Calendar
  4. AI picks
See how it works
  1. Chat
  2. Answers
  3. Finder bar
  4. Shortlist
See how it works
  1. A/B versions
  2. Elements
  3. Live widgets
  4. Drop one in
See how it works
  1. Found in your data
  2. Value
  3. Evidence
See how it works
  1. Build
  2. Branch
  3. Funnel
  4. Answers
See how it works
  1. Sent to converted
  2. Each email in the sequence
See how it works
Inspire me

Not sure where to start? Scan your site.

Personyze reads your pages like a strategist, writes a plan, and draws an idea on your own page for one example visitor. Pick a visitor and drag.

TodayWith Personyze
Customers

Trusted by 1,500+ marketing teams.

★★★★★
With Personyze, our teams around the globe can deliver new targeted promotions and messages within hours instead of weeks.
Trey OgierVrbo
Vrbo
★★★★★
We use Personyze for Product Recommendation emails and get really good conversion rates. Users love seeing recently viewed items.
Jackie HellerPalmBeach Jewelry
PalmBeach Jewelry
★★★★★
We deliver personalized content and CTAs aligned to interest and location. Managed service helped on complex use cases.
Kate KotzeaClick Rain
Click Rain
★★★★★
Simple. Affordable. And does its primary function (Product recommendations) far better than our last vendor.
Mike H.Interactive Marketing Mgr, RefrigiWear
RefrigiWear
★★★★★
Dynamic recommendations delivered a measurable uplift in conversion.
Kaan SaraçDugun.com
Dugun.com
★★★★★
The functionality of the tool is extremely impressive. Overall the managed service is extremely valuable and appreciated.
Andy M.Head of Marketing, Personalalarms.org
Personalalarms.org
★★★★★
Support is AMAZING — it played a big role in our success.
GG
Geni Genson P.Digital Marketing, Xcite.com
Xcite.com
★★★★★
Great for quick edits. Customer support helps with template customization in a prompt manner.
Parnika S.Web Growth & Strategist, Bench.co
Bench.co
★★★★★
Easy to use — we could train other regions to use it thanks to that.
KD
Karen DelgadoDigital Marketing, Cemex
Cemex
Connects to your stack

Every signal you have. Already integrated.

Plug-and-play with the platforms you already run — or connect anything else with Zapier and the REST API.

See all integrations →

Questions

The short answers.

What is website personalization?

Website personalization shows each visitor a version of your site that fits them: the products, content, offers and messages chosen from what you know about them — where they came from, what they viewed, where they are and the weather there, their segment in your CRM. Personyze does it with behavioral targeting rules you write or AI that decides for you, across product and content recommendations, pop-ups, banners, landing pages, chat and email, and A/B tests every change against the original.

How quickly can we go live?

Simple campaigns go live in under an hour: add the tag, choose an audience, edit the page visually, preview it as any visitor and publish. Recommendation algorithms start learning at once and settle within days, depending on traffic.

Do we need developers?

No. Personyze works with one tag and a visual editor, and AI personalization that builds campaigns from a sentence. Developers are only needed for custom integrations or server-side logic.

Will it slow our site down?

The tag loads asynchronously and personalized content is served from CDN edge servers, so your Core Web Vitals stay yours. Every change can be previewed and checked before a real visitor sees it.

Which platforms does it work with?

Any website, through one tag or Google Tag Manager — with ready integrations for Shopify, WordPress, HubSpot, Salesforce, Segment, GA4, Klaviyo, Mailchimp and more, plus Zapier and a REST API for everything else.

How does Personyze handle privacy and GDPR?

Personyze acts as your processor under a Data Processing Agreement and gives you the tools GDPR asks for: a consent mode that waits for your cookie banner, retention periods you set, Global Privacy Control, and finding, exporting or deleting one person’s data. Personyze never sells visitor data.

Is our data secure?

Personyze runs on AWS, keeps each customer’s data in its own database tables, serves everything over HTTPS, and supports single sign-on, two-factor sign-in and role-based permissions. The details are on our security page.

If your homepage looks the same to every visitor, we should talk.

More than software — people, processes, integrations
AI copilot, experts on callDescribe a campaign and the AI builds it. When you want hands, a success manager guides setup.
Wizards & templatesStep-by-step guidance and responsive templates — no design or dev required.
Quality controlTest in a safe environment, share preview links, manage access with SSO and permissions.
CRM & user data360° profiles, with plug-and-play links to your CRM, CDP or ABM tools.