Tealium Integration with Personyze

Tealium is a customer data hub that lets companies orchestrate their marketing and customer-data efforts in one place. If you use Tealium, the Tealium integration with Personyze lets you put that data to work for on-site personalization across channels.

Personyze has a plug-and-play Tealium integration: add your Tealium API key, tell Personyze which Tealium data points to access, and you can then change your website in just about any way imaginable based on Tealium data.

Setting up the integration

In Settings > Integrations, set your Tealium account name and profile ({account}/{profile}). You can learn more on the Tealium integration page.

Targeting with Tealium data

In the Personyze targeting UI, choose the Tealium rule from the options shown when you click Add Targeting Rule.

Select the badges or audiences you want to target, and Personyze retrieves the Customer Data Hub profile definition to show the options available from your integration.

Once the campaign is live, Personyze checks each visitor’s Tealium data for the selected badge or audience and, on a match, serves them the campaign content.

Frequently asked questions

What do I need to connect Tealium?

Your Tealium API key plus the data points or audiences you want Personyze to access.

What can I personalize with Tealium data?

Page content, banners, popups, recommendations, and more — anywhere Personyze targeting applies.

Put your Tealium data to work

Book a demo or view plans to get started.