Personyze
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Website & app
Website PersonalizationContent, offers and layout shaped to each visitor — one profile across every page and every session.Recommendation EngineWhat each visitor wants next, ranked by the algorithm you pick or one you write.A/B TestingA winner per audience, promoted mid-campaign rather than after it.Dynamic Landing PagesThe whole page recomposed per visitor — headline, imagery and offer from the ad they clicked and their own interests. On pages you already run.AI Search & Chat AgentAnswers from your own pages and catalogue, and a search box that replies in a sentence.Banners & Pop-UpsYou decide who sees each banner or pop-up — by behavior, source, location or CRM field — and when it appears.AI Promotion ManagerYou list the offers; the AI picks the one each visitor sees and keeps learning from what converts.Social ProofLive scarcity, ratings and what other people just did.
Email, push & SMS
Email PersonalizationContent and recommendations picked per reader at open time — sent from Personyze or pasted as one block into your ESP.Push, SMS & WhatsAppFired by what they just did rather than by a schedule.Hosted Landing PagesThe same per-visitor page, served by us — your domain or ours, no site to deploy to.
Targeting & analytics
Behavioral TargetingSegments that update themselves from what people actually do.Audience DiscoveryPlain-language audiences found in your own data — visitors who convert several times more often than average, targetable in a click.ABM MarketingThe company behind an anonymous visit, joined to your CRM.Website AnalyticsSessions, bounce and revenue — then click a row and there is a person.
Platform & integrations
MCP ServerRun your account from Claude, ChatGPT or any MCP client.IntegrationsHubSpot, Salesforce, Twilio Segment, Tealium, GTM and the REST API.App MarketplaceThe integrations built in to every plan, and apps from other companies that Personyze reviews before listing.APIs, SDKs & AutomationOne REST endpoint over every object, server and mobile SDKs, rules and reports that run on their own.
Reviews, surveys & chat
Reviews & TestimonialsReviews from 17 platforms and your own site, matched to each visitor.Surveys & NPSOne question or a whole survey — every answer ready to target.AI Chat AgentAnswers visitors’ questions from your own pages, and hands over to a person.Meeting SchedulerThe right visitors book time with your team, on your own page.
By industry
EcommerceRecs, offers and journeys that lift average order value.SaaSLifecycle personalization from trial to renewal.B2BIdentify the account, personalize by industry.Publishers & MediaPer-reader front pages and newsletters.Travel & HospitalityRecover searches, grow repeat bookings.EducationProgram recommendations that lift enrollment and completion.
By outcome
Conversion OptimizationA winner per audience, not one per site.Marketing PersonalizationSite, email, push and pages from one profile.Marketing AgenciesSell personalization on the stack your clients already run — one login for every client.All solutionsEvery industry playbook in one place.
Pricing
Learn
BlogInsights from the people who run the engine.Personalization ExamplesReal scenarios, with the numbers.PlaybooksCopy one and run it this week.Wiki / DocsSetup guides, feature how-tos and the full knowledge base — every screen documented.Personyze DeckThe whole platform in 27 slides — flip through it or take the PDF.
Docs & tools
Setup GuideAdd the tag to your site and check that it works.Wiki / DocsEvery setup, documented.App MarketplaceThe integrations built in to every plan, and apps from other companies that Personyze reviews before listing.Find an ExpertAgencies that know Personyze, to set it up and run it for you — in your language.Build an AppList your app in the Marketplace: OAuth, the REST API and a free sandbox.ROI CalculatorsWhat it is worth on your traffic.
Company
About UsHow we got here, where we are going.Switch to PersonyzeMove off your vendor with zero downtime.ContactSales, support and billing.FAQThe questions that come up first.PartnersAgency, reseller and technology partners.SecurityHosting, access, data protection and visitor privacy.
VideosProduct TourShort narrated videos of the real platform, one feature at a time.
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All examples
Personalization Example

One navigation menu, tailored to every visitor.

See how a site’s navigation & menu adapts to each visitor — simple for newcomers, reordered for returning shoppers, and pro tools for B2B accounts — all powered by Personyze. Switch the persona below to watch the menu transform.

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⚡ Interactive demo — try switching personas below
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How it works

Built with Personyze — in three steps.

Built with PersonyzeBehavioral TargetingProduct RecommendationsDynamic ContentA/B Testing
01

Detect

Personyze identifies each shopper by CRM profile, past behavior, and browsing signals in real time.

02

Decide

Rules and the recommendation engine pick the right categories, products, and offers for that shopper.

03

Render

The homepage, offers, and blog update live — no page reload, no developer.

Under the hood

How Personyze personalizes this site’s navigation.

Every element in the demo is driven by a real Personyze capability. Here’s what powers each part.

01

First-Time Visitor (Default Menu)

When a new user lands on the site, we lack specific history. To maximize relevance, the personalization engine defaults to a "Best Sellers" strategy combined with IP Geolocation. The hero keeps a simple welcome, the menu leads with broad, popular items — Shop, New, Best Sellers and Help — and first-time visitors get 10% off their first order. Learn about Website Personalization

02

Behavioral Targeting (Returning Shopper)

For a recognized visitor, Personyze reorders the navigation based on behavior. We know this shopper browses fashion and beauty, so those departments — plus deals and reorders — move to the front of the menu. Explore Recommendation Engine

  • Hero Banner: Changes to a "Welcome back, Maya" greeting with a Continue Shopping prompt.
  • Product Grid: Shows the departments now pinned to her menu — Women's Fashion, Beauty & Skincare, and her deals and reorders.
  • Offer: An extra 15% off in the categories she shops most.
03

CRM Targeting (B2B Pro Account)

This visitor is recognized from CRM data as a business account. A CRM rule replaces the consumer menu with pro tools. See Behavioral Targeting

  • Action: The menu switches to Bulk Order, Quotes, Reorder, Invoices and Account, and the homepage leads with bulk ordering, quotes and order history.
  • Goal: Put procurement tools one click away and surface NET-30 terms on bulk orders.
04

Content Personalization

Personalization isn't just for products. To build authority and trust, we dynamically inject relevant blog posts. The new visitor sees getting-started guides, the returning shopper sees tips and deals for her favorite departments, and the B2B account sees guides on bulk reorders, volume pricing and team orders. This keeps users engaged longer.

Technical Summary:
This demo utilizes real-time user segmentation. The content (hero images, product grids, and coupon codes) is swapped dynamically using the Personyze WYSIWYG Page Editor, Promotion Manager, and Recommendation Widgets, based on the detected "Persona ID". In a live environment, this is handled by Personyze's server-side or client-side injection logic.

Questions

Questions about this example

How does Personyze personalize a website's navigation menu?

You define audiences (for example new visitors, returning shoppers who browse certain departments, or B2B accounts flagged in your CRM) and, for each one, use the no-code editor to reorder, highlight or replace menu items. Personyze shows each visitor the version for their audience.

What data decides which menu a visitor sees in this example?

A first-time visitor with no history gets the default popular-items menu, a returning shopper's browsing behavior pins their favorite departments, and a CRM record marking the visitor as a business account swaps in procurement tools.

Can I test a personalized menu against the original?

Yes. Personyze A/B testing can run the personalized menu against the default for the same audience so you can measure its effect before rolling it out.

Build your own

Personalize your store like this.

This navigation example runs entirely on Personyze — CRM targeting, behavioral targeting, and dynamic offers. Build the same for your store, no code required.

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