Recommendation EngineDynamic Landing PagesBanners & Pop-UpsSocial ProofBehavioral TargetingWebsite PersonalizationEmail PersonalizationOpen-Time EmailPush NotificationsA/B TestingABM Marketing
EcommerceSaaSB2BPublishers & MediaTravel & HospitalityEducationConversion OptimizationMarketing PersonalizationAll solutions
AI AgentPlatform
All FeaturesAbout UsFAQContactPartnersBlogPersonalization ExamplesWiki / DocsPlaybooksROI CalculatorsIntegrationsContact us
PricingSign inBook a demo
Personyze
Sign inBook a demoStart Free
On your site
Website PersonalizationContent, offers and layout shaped to each visitor — one profile across every page and every session.Recommendation EngineWhat each visitor wants next, ranked by the algorithm you pick or one you write.A/B TestingA winner per audience, promoted mid-campaign rather than after it.Dynamic Landing PagesThe whole page recomposed per visitor — headline, imagery and offer from the ad they clicked and their own interests. On pages you already run.AI Search & Chat AgentAnswers from your own pages and catalogue, and a search box that replies in a sentence.Banners & Pop-UpsRight message, right moment, right page — without a developer.Social ProofLive scarcity, ratings and what other people just did.Meeting SchedulerVisitors book time on your own page — the meeting type, host and times picked by who they are.
Off your site
Email PersonalizationContent and recommendations picked per reader at open time — sent from Personyze or pasted as one block into your ESP.Push, SMS & WhatsAppFired by what they just did rather than by a schedule.Hosted Landing PagesThe same per-visitor page, served by us — your domain or ours, no site to deploy to.
Know who they are
Behavioral TargetingSegments that update themselves from what people actually do.ABM MarketingThe company behind an anonymous visit, joined to your CRM.Website AnalyticsSessions, bounce and revenue — then click a row and there is a person.
Build & connect
MCP ServerRun your account from Claude, ChatGPT or any MCP client.IntegrationsHubSpot, Salesforce, Twilio Segment, Tealium, GTM and the REST API.APIs, SDKs & AutomationOne REST endpoint over every object, server and mobile SDKs, rules and reports that run on their own.
By industry
EcommerceRecs, offers and journeys that lift average order value.SaaSLifecycle personalization from trial to renewal.B2BIdentify the account, personalize by industry.Publishers & MediaPer-reader front pages and newsletters.Travel & HospitalityRecover searches, grow repeat bookings.EducationProgram recommendations that lift enrollment and completion.
By outcome
Conversion OptimizationA winner per audience, not one per site.Marketing PersonalizationSite, email, push and pages from one profile.All solutionsEvery industry playbook in one place.
Pricing
Learn
BlogInsights from the people who run the engine.Personalization ExamplesReal scenarios, with the numbers.PlaybooksCopy one and run it this week.Wiki / DocsSetup guides, feature how-tos and the full knowledge base — every screen documented.
Build
Wiki / DocsEvery setup, documented.IntegrationsConnect what you already run.ROI CalculatorsWhat it is worth on your traffic.
Company
About UsHow we got here, where we are going.Switch to PersonyzeMove off your vendor with zero downtime.ContactSales, support and billing.FAQThe questions that come up first.PartnersAgency, reseller and technology partners.
Book a demoStart FreeSign in
Personyze vs. Iterable

The On-Site Personalization
Layer for Iterable

Iterable orchestrates cross-channel campaigns—email, push, SMS, in-app—for growth teams. Personyze adds the website personalization, recommendation engine, and A/B testing layer on your site, feeding richer first-party behavior into Iterable's journeys.

Start Free Trial
No credit card required.

Not an Iterable Replacement—the Website Layer It's Missing

Iterable is a capable cross-channel marketing platform for orchestrating messaging across email, push, SMS and in-app. It's built for campaign and lifecycle messaging—not for personalizing your website, running on-site recommendations, or A/B testing page content.

Personyze adds that website layer. It personalizes your site per visitor, serves a native AI recommendation engine on-page and in email, and A/B tests any element—then shares first-party behavior so Iterable's journeys act on better signals.

"Iterable orchestrates the cross-channel journey. Personyze personalizes the website inside it—and the behavior it captures makes the next Iterable message land better."

Where Each Platform Fits

Complementary layers, not either/or.

Metric Personyze Iterable
Primary Job On-Site Personalization Real-time website personalization, recs & testing. Cross-Channel Marketing Email, push, SMS & in-app orchestration.
Website Experience Deep Dynamic pages, recommendations & A/B testing. Messaging-Led Web messages, not full page personalization.
Together Feeds Iterable On-site behavior enriches Iterable segments & journeys. Runs the Journeys Orchestrates the multi-channel lifecycle.

What Personyze Adds on the Website

The on-site capabilities a messaging platform doesn't focus on.

Feature Personyze Capabilities Iterable Note
Website Personalization Real-Time Per-visitor content, layout & offers on the page. Focused on outbound messaging, not page content.
Recommendations Native AI Engine On-site & in-email product/content recs. No on-site recommendation engine.
A/B Testing On-Page A/B, MVT & Split URL on any page element. Message-level testing, not site A/B.
Data Sharing First-Party CDP Shares on-site behavior into Iterable segments. Consumes data to orchestrate messages.

Frequently Asked Questions

Does Personyze replace Iterable?

No—they're complementary. Iterable orchestrates cross-channel messaging; Personyze personalizes your website, runs on-site recommendations and A/B testing, and feeds first-party behavior into Iterable.

Why run both?

Iterable doesn't personalize your website in real time or run on-site recommendation widgets and page A/B tests. Personyze adds that layer and makes Iterable's journeys more targeted with the data it captures.

Can they share data?

Yes. Personyze's CDP captures on-site behavior and can feed segments and events into Iterable, so both work from the same visitor understanding.

Launch personalized experiences
in minutes — no code needed

Personalize instantly with one snippet. Use our visual editor and guided wizards to tailor the customer journey end-to-end—no engineering resources required.

Ready to personalize your customer journey?

Start delivering relevant experiences that drive loyalty and revenue.

Start Free Trial

White Glove Service

Onboarding, training, and campaign setup—guided by your dedicated success manager, all on a flexible pay-as-you-go model.

Wizards & Templates

Easily personalize site content with step-by-step guidance and stunning, responsive templates.

Performance Analytics

Continuously improve with a performance dashboard featuring default metrics and custom KPI tracking.

CRM and User Data

360° user profiles for hyper-personalization, with easy plug-and-play integration to your CRM, CDP, or ABM.

API and Integrations

Plug-and-play integrations with popular platforms like Segment, WordPress, Shopify, Salesforce, and HubSpot.

Quality Control

Test changes in a safe environment, share preview links, and manage access with SSO permissions.