Personyze
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Website & app
Website PersonalizationContent, offers and layout shaped to each visitor — one profile across every page and every session.Recommendation EngineWhat each visitor wants next, ranked by the algorithm you pick or one you write.A/B TestingA winner per audience, promoted mid-campaign rather than after it.Dynamic Landing PagesThe whole page recomposed per visitor — headline, imagery and offer from the ad they clicked and their own interests. On pages you already run.AI Search & Chat AgentAnswers from your own pages and catalogue, and a search box that replies in a sentence.Banners & Pop-UpsYou decide who sees each banner or pop-up — by behavior, source, location or CRM field — and when it appears.AI Promotion ManagerYou list the offers; the AI picks the one each visitor sees and keeps learning from what converts.Social ProofLive scarcity, ratings and what other people just did.
Email, push & SMS
Email PersonalizationContent and recommendations picked per reader at open time — sent from Personyze or pasted as one block into your ESP.Push, SMS & WhatsAppFired by what they just did rather than by a schedule.Hosted Landing PagesThe same per-visitor page, served by us — your domain or ours, no site to deploy to.
Targeting & analytics
Behavioral TargetingSegments that update themselves from what people actually do.Audience DiscoveryPlain-language audiences found in your own data — visitors who convert several times more often than average, targetable in a click.ABM MarketingThe company behind an anonymous visit, joined to your CRM.Website AnalyticsSessions, bounce and revenue — then click a row and there is a person.
Platform & integrations
MCP ServerRun your account from Claude, ChatGPT or any MCP client.IntegrationsHubSpot, Salesforce, Twilio Segment, Tealium, GTM and the REST API.App MarketplaceThe integrations built in to every plan, and apps from other companies that Personyze reviews before listing.APIs, SDKs & AutomationOne REST endpoint over every object, server and mobile SDKs, rules and reports that run on their own.
Reviews, surveys & chat
Reviews & TestimonialsReviews from 17 platforms and your own site, matched to each visitor.Surveys & NPSOne question or a whole survey — every answer ready to target.AI Chat AgentAnswers visitors’ questions from your own pages, and hands over to a person.Meeting SchedulerThe right visitors book time with your team, on your own page.
By industry
EcommerceRecs, offers and journeys that lift average order value.SaaSLifecycle personalization from trial to renewal.B2BIdentify the account, personalize by industry.Publishers & MediaPer-reader front pages and newsletters.Travel & HospitalityRecover searches, grow repeat bookings.EducationProgram recommendations that lift enrollment and completion.
By outcome
Conversion OptimizationA winner per audience, not one per site.Marketing PersonalizationSite, email, push and pages from one profile.Marketing AgenciesSell personalization on the stack your clients already run — one login for every client.All solutionsEvery industry playbook in one place.
Pricing
Learn
BlogInsights from the people who run the engine.Personalization ExamplesReal scenarios, with the numbers.PlaybooksCopy one and run it this week.Wiki / DocsSetup guides, feature how-tos and the full knowledge base — every screen documented.Personyze DeckThe whole platform in 27 slides — flip through it or take the PDF.
Docs & tools
Setup GuideAdd the tag to your site and check that it works.Wiki / DocsEvery setup, documented.App MarketplaceThe integrations built in to every plan, and apps from other companies that Personyze reviews before listing.Find an ExpertAgencies that know Personyze, to set it up and run it for you — in your language.Build an AppList your app in the Marketplace: OAuth, the REST API and a free sandbox.ROI CalculatorsWhat it is worth on your traffic.
Company
About UsHow we got here, where we are going.Switch to PersonyzeMove off your vendor with zero downtime.ContactSales, support and billing.FAQThe questions that come up first.PartnersAgency, reseller and technology partners.SecurityHosting, access, data protection and visitor privacy.
VideosProduct TourShort narrated videos of the real platform, one feature at a time.
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All examples
Personalization Example

One beauty store, tailored to every shopper.

See how a beauty & cosmetics store adapts its homepage, product grid, offers, and blog to each shopper’s skin concerns, behavior, and CRM profile — all powered by Personyze. Switch the persona below to watch the storefront transform.

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⚡ Interactive demo — try switching personas below
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How it works

Built with Personyze — in three steps.

Built with PersonyzeBehavioral TargetingProduct RecommendationsDynamic ContentA/B Testing
01

Detect

Personyze identifies each shopper by CRM profile, past behavior, and browsing signals in real time.

02

Decide

Rules and the recommendation engine pick the right categories, products, and offers for that shopper.

03

Render

The homepage, offers, and blog update live — no page reload, no developer.

Under the hood

How Personyze personalizes this beauty store.

Every element in the demo is driven by a real Personyze capability. Here’s what powers each part.

01

First-Time Visitor (Anonymous)

When a new user lands on the site, we lack specific history. To maximize relevance, the personalization engine defaults to a "Best Sellers" strategy combined with IP Geolocation. The hero welcomes every shopper, the grid shows trending best sellers across skincare and makeup, and new customers get 20% off their first order. Learn about Website Personalization

02

CRM Targeting (Skincare Loyalist)

For the logged-in user or recognized cookie, the system pulls data from the CRM. We know this user has ordered skincare three times, most recently a Vitamin C serum. Explore Recommendation Engine

  • Hero Banner: Changes to "Your Glow Routine, Restocked" with a prompt to reorder favorites.
  • Product Grid: Shows serums and treatments that complement her routine — a niacinamide serum, a gel cleanser and a barrier repair cream.
  • Offer: A replenishment offer: 15% off her Vitamin C refill.
03

Behavioral Retargeting (Color Enthusiast)

This visitor hasn't bought anything yet, but their Browsing History shows they viewed lipsticks and palettes more than 3 times. This triggers a behavioral rule. See Behavioral Targeting

  • Action: The homepage is dynamically rebuilt around color — new shades, a pigment palette, a bold plum lipstick and a brush set.
  • Goal: Turn repeat browsing into a first order, with a palette + brush bundle at 25% off.
04

Content Personalization

Personalization isn't just for products. To build authority and trust, we dynamically inject relevant blog posts. New shoppers see routine and shade-finding guides, the skincare loyalist sees articles on layering actives and retinol, and the color enthusiast sees makeup tutorials and trend pieces. This keeps users engaged longer.

Technical Summary:
This demo utilizes real-time user segmentation. The content (hero images, product grids, and coupon codes) is swapped dynamically using the Personyze WYSIWYG Page Editor, Promotion Manager, and Recommendation Widgets, based on the detected "Persona ID". In a live environment, this is handled by Personyze's server-side or client-side injection logic.

Questions

Questions about this example

How does Personyze personalize a beauty store?

It groups shoppers into audiences — new visitors, repeat buyers identified from CRM or order data, and browsers who keep viewing a category — and shows each one its own hero, product recommendations, offer and articles.

Can Personyze send a replenishment offer to past buyers?

Yes. When purchase history such as the last product ordered is available to Personyze, a rule can target those customers with a refill or reorder offer, as the skincare-loyalist state does here.

What happens when a shopper keeps browsing one category without buying?

A behavioral rule (in this example, lipsticks and palettes viewed more than 3 times) rebuilds the homepage around that category and adds a bundle offer.

Build your own

Personalize your store like this.

This beauty store example runs entirely on Personyze — CRM targeting, behavioral retargeting, and dynamic offers. Build the same for your store, no code required.

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