Every reader gets their own front page.
Your homepage, article pages, newsletters, and push — AI-personalized to each reader’s interests and engagement. More pages per session, more signups, more subscribers. No dev queue.
Works with your stack — WordPress, any CMS, your ESP & paywall
4.8 / 5 on G2
4.6 / 5 on Capterra
Trending · 3 min readThe story everyone’s sharing — and what’s next
Tech · your briefingChip wars: what changed overnight
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Every visitor used to see the same edition. Now each reader’s homepage reorders around what they actually read.
One email to the whole list becomes a send that picks each reader’s stories at the moment they open it.
Readers who see relevant next stories read multiples more per session. Most sites still show everyone the same front page.
What personalization looks like across your site.
Every capability below runs on one AI-powered reader profile — topics, reading depth, recency, device, and source — from first click to loyal subscriber.
Per-reader homepage & section fronts
AI reorders your front page and section fronts around each reader’s interests — read stories drop, followed topics rise, engagement climbs.
AI content recommendations
Related, trending, and “next read” widgets learn from every scroll — on articles, section pages, and infinite feeds.
Subscription prompts that pick their moment
Meter-aware offers triggered by engagement depth — the subscribe ask lands when a reader is hooked, not on their first paragraph.
Newsletters that render at open
Every send fills with stories picked for that reader at the moment they open — in your existing ESP, always fresh.
Push for followed topics
Breaking stories reach the readers who follow that topic — one tap back to your site instead of theirs.
Reader win-back journeys
Lapsing readers get a “what you missed” digest built from their own interests — triggered by recency, sent automatically.
Newsletter signups that convert
Exit-intent and scroll-triggered capture, matched to what each visitor reads — a Tech reader gets the Tech briefing pitch.
Readers ask, the site answers
An AI chat answers from your own coverage — and the ask box hands back articles, ranked for that reader by the same engine as your recommendations.
Advertisers book the call
Media-kit and partnership enquiries book time with the right person on your own page — no email back-and-forth.
Campaign traffic gets its own page
Landing pages built in the same editor, personalized on the server and served from the CDN — newsletter and campaign clicks land on a page made for them.
Test headlines, layouts, and offers per audience
A/B test front-page layouts, subscription offers, and newsletter hooks — measured in engaged readers and subscriptions, not raw clicks.
An AI agent that suggests, builds, executes, and reports.
The AI agent suggests campaigns worth running for your readers, builds them end to end — targeting, design, placement — executes once you approve, and reports the performance back to you. You set the direction; the agent does the work. Every plan includes a monthly quota of AI tasks.
One reader’s path, orchestrated.
This is publisher personalization in practice: every touch below is a campaign from this page — same reader profile, right channel, right moment.
Noah
Casual scroller → daily habit in a week
Journey running liveArrives from social
The story his feed was arguing aboutThe article page already suggests where to go next.
Recs learn his taste
Every scroll refines his profile — Tech rises to the top.
Newsletter capture
The signup ask matches exactly what he reads.
Push: followed topic
Breaking news in his topic brings him back in one tap.
Daily habit formed
From one social click to a front page that’s his.
Emma
First visit → paid subscriber in 10 days
Journey running liveFirst visit
Her topics rise to the topInterests tracked from the first scroll — no login needed.
Weekend digest
Her newsletter chooses stories the moment she opens it.
Engagement climbs
The profile knows she’s hooked before she does.
The right ask
A meter-aware subscribe offer — annual highlighted — at peak engagement.
Subscribes
The site flips to member mode: no more nags, better picks.
Live on your site before tomorrow’s edition.
No re-platforming, no dev queue. One tag and your first personalized surface can ship the same day.
Add one tag
A single script starts profiling every reader — topics, reading depth, recency, device, and traffic source.
Connect your content
Sync via RSS, sitemap, or API — or let Personyze’s crawler pick up your articles automatically. AI analyzes each piece and assigns topics and interests, so new stories join the recommendation pool the moment they publish.
Personalize every surface
Visual editor, campaign builder, and an AI agent that turns a described goal into a complete campaign — targeting, design, placement — staged for your review. Editors and marketers ship; developers stay on the product.
Free plan · 5K page views · no credit card
From targeting to results — inside the platform.
Real screens, live — the workflow behind everything on this page.
One platform doing the heavy lifting.
Every campaign on this page runs on the same engine — nothing to stitch together, everything reporting to one place.
One tag, one reader profile
Topics, reading depth, recency, device, and source unified per reader — the profile Personyze’s AI reads on every pageview to decide what each person sees.
Engagement & revenue reporting
Every campaign measured against engagement, signups, and subscriptions — per segment, per variant — in dashboards built for editors and marketers — beside full website analytics for the site itself, down to the individual reader.
Managed service, when you want it
Our team can design, build, and optimize campaigns with you — from your first recommendation widget to full reader-lifecycle journeys.
Plugs into the stack you already run
CMS-agnostic by design — WordPress, Drupal, headless, or custom. Content flows in via RSS, sitemap, or API; behavior flows back to your ESP and analytics.
Mailchimp
Klaviyo
Segment
HubSpotMailchimpKlaviyoSegmentHubSpotContent-heavy sites run on Personyze — and say so.
“We use Personyze for product recommendation emails and get really good conversion rates. Users love the personalized experience.”
Jackie HellerPalmBeach Jewelry
“Dynamic recommendations delivered a measurable uplift in conversion.”
Kaan SaraçDugun.com
“With Personyze, our teams around the globe can deliver new targeted promotions and messages within hours instead of weeks.”
★ 4.8 / 5· 4.6 / 5·trusted by 1,500+ marketing teams
Publisher personalization, answered.
What is website personalization for publishers?
Publisher personalization is the practice of adapting a media site to each reader — reordering homepages and section fronts around their interests, recommending the next story, and timing newsletter and subscription prompts to their engagement. Instead of one front page for everyone, each reader gets the edition most likely to keep them reading.
How do the content recommendations work?
Personyze syncs your articles via RSS, sitemap, or API, tags them automatically, and blends AI algorithms — reading history, similarity, trending — per reader. See content recommendations.
Can it run my paywall?
Personyze powers the prompts and offers around your paywall — meter-aware messaging, engagement-timed subscription asks, member-only targeting. It complements paywall and subscription systems rather than replacing them.
Does it work with WordPress and other CMSs?
Yes — one tag works on WordPress, Drupal, headless, or fully custom stacks. Content syncs via RSS, sitemap, or API, so no CMS plugin is required.
Will it slow my site down or hurt ad revenue?
The tag loads asynchronously and campaigns render without blocking content or ad slots. Personalization typically increases pages per session — which means more ad impressions, not fewer.
Does it personalize our newsletters too?
Yes — open-time email fills each send with stories picked for that reader at the moment of open, inside your existing ESP. See open-time email.
Can the AI build campaigns for me?
Yes. The AI agent suggests campaigns for your readers, builds them — targeting, design, placement — executes once you approve, and reports the results. Page-level AI can rewrite a whole page for one audience in the Visual Editor. Every plan, including Free, includes a monthly quota of AI tasks, and your remaining balance is shown before anything runs.
Is it compliant with GDPR?
Yes — consent-aware tracking, EU data options, and full control over what is collected and stored.
More engaged readers. More subscribers.
Start free, connect your content, and stop showing every reader the same front page.