Website Personalization
Tools & Widgets
Personalization actions in Personyze are widgets that allow you to change or add content for different audience segments. Personyze makes it possible to craft and tailor personalized content for every touch-point, from landing page to email drip, in real time and without the need of changing the HTML code, using a robust and intuitive user interface and comprehensive set of website personalization tools.
WYSIWYG Editor
A point-and-click visual editor that allows you to adjust any aspect of a target page, without writing a single line of code. Edit text, images, divs, and other page elements, and make a variety of visual changes.
HTML, Banner, and Popup Manager
Edit and load HTML code, banners, and images into predefined placeholder containers on the page, or trigger them as highly designed, personally relevant, and well timed popups, with: exit intent technology, custom time delay, animations, glass panel, limitations like don’t show again after it was viewed/clicked/closed for X number of sessions, etc.
Dynamic HTML
Loads content from another URL on your site into a predefined container on the page.
Content Recommendations
Display recommendations for content based on crowd data and tracked individual interests derived from content interactions.
Product Recommendations
Display recommendations for products based on crowd data and tracked individual interests derived from product interactions.
Send Email
Send an email to a specified address or visitor address, can be used to alert an admin of an event, or to send personalized email to a user based on real-time site behavior.
Countdown Timer
Show Days:Hours:Minutes:Seconds till some event, good for flash sales and other promotions.
Slider
Create fully customized sliders with animaiton, pictures, and text.
Redirect to Another URL
Performs a page redirect, by specifying the target URL, whenever a visitor matches your defined target audience.
Lead Management Form
Display a customizable form, to generate new leads and utilize all extracted data for audience targeting and personalization in real time.
Replace Image/Text/Number/HTML
Locate and replace a specific text phrase, image, number, or other HTML anywhere it appers on all your pages, or within a certain area of your site.
Run JavaScript Code
Execute any custom javascript code on the page. For instance, run a pixel, to run javascript games and applications, or insert data into input boxes, report to other platforms, click on buttons, etc. Also supports dynamic variables.
Update a Newsletter List
Add or remove the visitor from a pre-defined mailing list.
Ask to Facebook Connect/Publish
Ask the user to connect/log-in with his Facebook account. Allows to utilize information from the users Facebook profile for Targeting and Personalization in real-time.
Send Event to Google Analytics/Retargeting
Notify Google Analytics that a visitor matched an audience, was presented with personalized content, or that a custom event took place. Use Retargeting to show ads to your visitors after they leave your website
Embed Recommendations Into Existing Emails
Add product recommendations to your existing email marketing provider without coding or IT integration. Each visitor sees exactly what they are most likely to be interested for the point in time when the email is opened and read.
Site or Proudct Ratings/Reviews
Display ratings and reviews for your site or a specific product, reviews can be collected by Personzye review form or you can upload from a file or dynamic feed. Reviews are shown dynamically based on visitor current location or product currently viewed.
Dynamic personalization on 3RD Party App
Personyze will produce product/content recommendations that your application can query through JSON API or using Personzye IOS and Android integration.
Dynamic Map Marker
Allows you to embed a Google Map, which detects the visitors location and shows them the locations of your nearest branches or physical stores (automatic store locator).
Webhook
Allows you to communicate with other applications via webhooks, commonly used to trigger emails in third-party email applications.
Dynamic Email Content
Personyze’s dynamic email content includes AI-generated product/content recommendations and personalization tags, such as user’s first name or account balance, or any other custom user data.
Targeting Rules FAQ
If you don't find your answer here, you can reach us at Personyze Support
Imagine going to a store where the front shelves are stocked only with products that you like, or reading a newspaper where the stories you’re interested in move to the front page.
This isn’t possible in the brick-and-mortar or print world, but with our powerful website personalization tools, this is easy to set up on your website.