Magento / Adobe Commerce Integration

Personalize every visit to your Magento store

Add AI product recommendations, targeted promotions, add-to-cart widgets, and email personalization to your Magento (Adobe Commerce) store — without rebuilding your theme or waiting on a developer.

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+Personyze

Hi Name, picks for visitors in Visitor_City

Live · rendered per visitor

Nike Free Run Flyknit

$129.00

Trending #1

iPhone 17 Pro 256GB

$999.00

Picked for Marcus

MacBook Air M3 13"

$1,299.00

SALE -22%

JBL Flip 5 Speaker

$69.00 $89.00

Only 3 left

Chanel N°5 EDP 100ml

$120.00

Sale ends 02:14:33

Apple Watch Series 10

$429.00

Best seller

Modern Travel Backpack

$89.00

Just dropped

AirPods Pro 2

$249.00

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Why it matters

Your Magento store shows everyone the same thing

Out of the box, Magento serves the same homepage, the same category order, and the same product page to a first-time visitor and a loyal repeat buyer. Relevant cross-sells, returning-customer offers, and segment-specific promotions never get shown — and revenue quietly leaks away.

Personyze adds a personalization layer on top of your existing Magento theme through a single snippet. It tracks on-site behavior as first-party data, builds a live profile of each shopper, and adapts what they see in real time — no replatforming and no developer tickets for every change.

What you can do

Personalization across the entire Magento journey

AI product recommendations

Bought-together, also-viewed, recently-viewed, and best-seller widgets — chosen per shopper by machine learning and served across your Magento product, cart, and category pages.

Targeted promotions & banners

Trigger personalized promotions, countdown banners, and free-shipping bars by segment, cart value, traffic source, or behavior — no Magento theme edits required.

Add-to-cart recommendation widgets

Personyze widgets include add-to-cart buttons that drop a product straight into the visitor’s Magento cart — turning a recommendation into a one-click purchase.

Recommendations in email

Pull personalized product recommendations into your existing ESP templates, or send personalized emails directly from Personyze — cart abandonment, re-engagement, and post-purchase, all driven by Magento behavior.

How it works

From install to live in a day

Add the snippetPaste one line into your Magento theme (or deploy via Google Tag Manager). That's the only code step.

Connect your catalog & eventsPersonyze reads your Magento product feed — or syncs products, orders and customer groups straight from Magento by API (below) — and tracks view, add-to-cart, and purchase events to power recommendations.

Build campaigns in the visual editorPoint, click, and personalize — recommendations, promotions, banners, and content swaps, all without writing code.

Launch, test, and optimizeGo live, A/B test variations, and let continuous optimization shift traffic toward the winners.

Connect by API

Your store’s data, kept in sync

Connect Magento in five minutes with a standard Integration — nothing to install on your store. Personyze reads your catalog, your orders and your customers’ groups, on Magento Open Source or Adobe Commerce 2.4. Your storefront still needs the Personyze tag for personalization to show.

ProductsEnabled and visible in your catalog

every 6 hours

Your catalogName, description, picture, price and special price, brand, categories and stock

A configurable product is one item, at the lowest price of its variants and with their stock added up. Special prices count inside their dates; catalog price rules are not applied.

OrdersMatched to buyers by email, guests too

every 15 minutes

Purchase historyEach order’s products, at the order’s own date and amount, on the buyer’s profile

The first pass reads a year of orders, so recommendations know what each customer bought from day one. Cancelled and refunded quantities are left out.

CustomersMatched by email

every hour

Visitor profilesName, customer group and the date they registered

Each one becomes a visitor attribute you can target.

Target byMagento customer group is WholesaleMagento customer group is VIPMagento customer sinceMagento customer ID

✓

Set up once. In the Magento admin, go to System → Extensions → Integrations, add an integration with read access to the catalog, orders, customers and stores, activate it, and enter its four values in Personyze, under Settings → Integrations → Magento. Personyze only reads; your store must be on a public https address. Read the setup guide →

FAQ

Common questions

Do I need a developer to add Personyze to my Magento (Adobe Commerce) store?

No. Installation is a single snippet (or via Google Tag Manager), and every campaign after that is built in a visual, no-code editor. Most stores launch their first campaign the same day.

Can the recommendation widgets add products to the cart?

Yes. Personyze recommendation widgets can include an add-to-cart button that drops the product straight into the shopper's cart, turning a recommendation into a one-click purchase.

Can I use it for email too?

Yes. You can pull personalized product recommendations into your existing ESP email templates, or send personalized emails directly from Personyze — including cart abandonment and re-engagement.

Will it slow down my store?

Personyze loads asynchronously and is built to minimize impact on page speed and Core Web Vitals, so personalization runs without hurting performance or SEO.

Can Personyze sync my Magento catalog, orders and customers?

Yes. Create a standard Integration in the Magento admin and enter its four values in Personyze: products sync every 6 hours, orders every 15 minutes (a year of them on the first pass) and customers every hour, with their customer group as an attribute you can target. Nothing is installed on your store, and Personyze only reads.

See Personyze on your Magento store

Book a 30-minute demo and we'll show you personalized recommendations, promotions, and add-to-cart widgets running on a Magento store like yours — or start free and build your first campaign today.