Content & Product
Recommendation Engine
Personyze’s recommendation engine harnesses the power of AI to show each visitor exactly what they are most likely to be interested in, using predictions gleaned from your data.
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Personyze Features
Combining personal and crowd wisdom
Personyze recommendations utilize each visitor’s individual interests, transaction history, and demographics, as well as machine learning that harnesses crowd wisdom extracted from similar visitors.
Customizable widgets for all channels
Widgets are completely customizable, with responsive templates for vertical and horizontal displays. Embed them anywhere in the site, show as popups, or embed in emails and apps.
A recommendation for every scenario
Tailored algorithms for every stage of the customer journey. From anonymous visitor suggestions to post-purchase cross-sells and remarketing email recommendations.
Easy integration of your data
Synchronize product data automatically via site crawler, spreadsheet URL, API, or SFTP. Mapping is automated with a contextual algorithm that identifies and ranks topics.
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Increase Sales with Personalized Product Recommendations
Recommend the products each visitor is most likely to buy next. Empower discovery of items they want to buy, powered by a recommendation engine that uses individual shopper behavior and crowd data to determine the ideal match. These highly relevant recommendations work seamlessly across your site, apps, and emails to boost conversions—creating a personalized experience that fosters loyalty while significantly increasing average order value and revenue.
Algorithms & Logic
Personyze offers a rich suite of product recommendation algorithms tailored for specific pages and contexts. You can mix and match these in one widget or across several to maximize relevance.
Homepage
- Smart Homepage: Hybrid engine showing crowd-favorites for anonymous users and personalized history picks for known users.
- Most Popular: Bestsellers site-wide or by category.
- Recommended for You: ML-driven suggestions based on behavior.
Product Page
- Bought Together: Cross-sell for complementary items.
- Viewed This, Also Viewed: Collaborative filtering alternatives.
- Category Cross-Sell: "Shoppers of X also bought Y."
Cart & Checkout
- Cart Cross-sale: Suggests items frequently bought with cart contents.
- In Your Wishlist: Reminders of saved items to close the sale.
Promotions & Retention
- Buy It Again: Easy reordering for returning visitors.
- New in Stock: Recent items filtered by user interest.
- Recently Discounted: Price-drop alerts.
Email Algorithms
- Sale on Past Interests: Alerts when viewed items drop in price.
- Cart Abandonment: Reminders of left-behind items + suggestions.
- Time to Resupply: Recurring prompts for consumables.
- Send Cart to Email: Saves cart and captures email leads.
Widget Flexibility & Templates
Total Design Freedom. Widgets are simple HTML, meaning you can code your own or use our library of responsive templates. Customize styles visually or inherit your site's CSS.
Key Widget Features:
- Dynamic Badges: Auto-tag items as "New", "Sale", or "Low Stock".
- Rich Interactivity: Image rotation on hover, Quick "Add to Cart", and Multi-tab widgets.
- Format Variety: Embeds, popups, lead forms, or countdown timers.
Offline & Past Data
Don't start from zero. Personyze lets you upload historical transaction data (via CSV, Feed, SFTP, or API) from offline stores or third-party systems.
Immediate Impact: Algorithms like "People who bought X also bought Y" become smart from Day 1 by using history, without waiting for new traffic data.
Personalization Tags
Turn data into dialogue. Every custom field (Location, Industry, Name) becomes a dynamic tag you can insert into recommendation titles.
- "Hi {Name}, here are your picks."
- "Popular right now in {Visitor_City}."
Improve Readership with Personalized Content Recommendations
Recommend the most relevant content at every moment with Personyze's dynamic recommendation engine. By analyzing individual visitor data and leveraging insights from other users, Personyze provides real-time, personalized content suggestions, leading to higher engagement and return visits.
Personalized Content Algorithms
Personyze’s content recommendation engine supports a wide range of algorithms tailored for different stages of the visitor journey—keeping readers engaged, increasing consumption, and driving conversions.
Homepage
- Trending Now: Real-time popular content.
- New For You: Recently published articles matching user interests.
- Continue Reading: "Pick up where you left off" reminders.
Article Page
- Readers Also Read: Collaborative filtering for similar readers.
- Inspired by Recent Reading: Suggestions based on immediate topic history.
- Commerce Connect: "Those who read this bought these products."
Returning Visitors
- New Since Last Visit: Fresh content published since they left.
- Favorite Author/Topic: Best performing content from their top interests.
- Re-engagement: Mixed "Most Read" and personal picks.
Engagement & Conversion
- Likely to Convert: Suggests articles historically leading to sign-ups/sales.
- High Impact: Prioritize content proven to drive lead submissions.
Sorting & Logic Options
- Sort By: Freshness, Relevancy Score, Most Viewed, Most Commented, or Hybrid Score.
- Filter By: Author, Category, Visitor Age/Gender, or "Exclude already read".
Widget Flexibility & Templates
Total Design Freedom. Use simple HTML or our library of responsive templates (Horizontal, Vertical, Grid). Customize every detail using our visual editor or inherit your site's CSS.
Key Widget Features:
- Dynamic Badges: Auto-tag items as "New" (published < X days), "Trending", or "Popular in [City]".
- Rich Interactivity: "Save to Reading List", hover info cards, and multi-tab widgets (e.g., "Trending" vs "For You").
- Format Variety: Carousels, infinite scroll, embedded blocks, or email widgets.
Turn Content into Conversation
Every custom field (User Location, Industry, Name) becomes a dynamic tag you can insert into recommendation titles to tailor the messaging.
- "Hi {Name}, continue reading..."
- "Popular right now in {Visitor_City}"
- "Since you enjoyed {Last_Author_Read}..."
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Boost Confidence and Create Urgency with Recommendation Badges
Harness marketing psychology to increase conversion with social proof or urgency badges included in Personyze recommendation widgets. Use social proof messaging to elevate trust, scarcity messaging to create a sense of urgency, and price opportunities messaging to alleviate your end users' anxiety.
Social Proof & Popularity
Show visitors how many other customers are viewing or buying the product right now. By highlighting real-time interest, you build confidence and validate their choice through social proof.
Scarcity Messaging
Create a sense of urgency to drive faster conversions. Display real-time stock levels (e.g., "Only 3 left in stock") directly on product pages or within recommendation widgets.
Price Drop & Timer Alerts
Urge visitors to act using countdown timers for limited-time offers or "Price Drop" alerts for items they previously viewed. Perfect for flash sales, flight tickets, or expiring promotions.
Deliver a Unified Personalization Experience Across All Channels
Engage customers wherever they are with consistent, real-time recommendations. Whether on your website, in an email, or via push notification, Personyze ensures content dynamically adapts to the latest user behavior—guaranteeing maximum relevance at every touchpoint.
Website Widgets
Embed AI-generated product or content recommendations anywhere on your site using simple widgets. Fully responsive and customizable to match your brand look and feel.
Email Recommendations
Add dynamic product recommendations to your existing email templates (Mailchimp, Klaviyo, etc.) in seconds by simply inserting a code snippet.
Automated Email Drips
Send personalized email sequences directly from Personyze. Triggers include cart abandonment, "New in Stock" alerts, or price drops on viewed items.
Mobile App & API Integration
Deliver recommendations to iOS/Android apps via our JSON API. Send a user ID and get back a personalized list of products or content in real-time.
Push Notifications
Re-engage visitors even after they leave your site. Send AI-driven product recommendations directly through personalized web or app push notifications.
Prove ROI and Revenue Impact with Precision Analytics
Gain complete visibility into your recommendation performance with a comprehensive analytics dashboard. Track critical metrics like AOV lift, cart additions, and direct revenue contribution to show exactly how much value your recommendations generate. Drill down from high-level widget performance to individual user journeys to see precisely which suggestions drove specific purchases.
Optimize with Built-in A/B Testing
Continuously improve results with integrated A/B testing tools. Compare algorithms, designs, and placement strategies against control groups to measure the true lift in conversions driven by your recommendations.
Track Performance Anywhere
Beyond the Personyze dashboard, you can track campaign results on third-party platforms. Seamlessly integrate with Google Analytics (GA4) to view the performance of every widget, algorithm, or test variation directly alongside your other site data.
Turn Visitor Intent into Revenue with
Smart Recommendations
A comprehensive platform that delivers tailored product and content recommendations at every stage of the customer journey—from first visit to loyal customer.
Step-by-Step Onboarding
Guided setup with a campaign wizard or a fully managed implementation by your dedicated success manager.
Customizable Widgets
Responsive templates that blend into your site and emails with a live visual editor and full CSS control.
API and Integrations
Works on any platform with server-side and client-side APIs, plus easy plug-and-play integrations.
Revenue & ROI Tracking
Prove your value. Advanced analytics track exactly how much revenue is generated by recommendations.
Set and Forget
Live learning. The engine continuously optimizes based on daily feedback to find the perfect match for every shopper.
Flexible Billing
A true pay-as-you-go model. Scale your personalization efforts without heavy upfront commitments.
Suggest the perfect product, every time
Stop guessing. Use Personyze’s intelligent recommendation engine to show the right products to the right shoppers. Boost AOV with "Frequently Bought Together" and AI-driven cross-selling strategies.
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AI-powered recommendations made easy.
We set out to build a comprehensive platform, and that is what we offer: everything you need to optimize across channels using personalization technology.