A/B Testing Per Audience & Control Groups
Instead of testing proposed website modifications across a random group of visitors to the site, by harnessing the power of the Personyze’s targeting abilities, clients can achieve more accurate results by conducting the tests on the specific audiences for whom the content was originally designed!
All other visitors to the website continue to see the standard version of the site, and this minimizes any lost conversions due to the testing.
Test Performance Across the Entire Website
Personyze Targeting and Personalization capabilities allow you to test and optimize overall visitors’ experience on your website by rotating page versions, Personalized content, popups, and banners across multiple pages and external channels, like Emails or Facebook .
Test overall visitors experience on your Website with Personyze testing Widgets
This testing and optimization process can even take place on complete auto-pilot, by designating a time-frame for the test to run. After the set time period, Personyze will drop the worst performing content variations from rotation, and present members of your target audience only the most effective marketing messages and content.
Deliver per audience the most effective marketing messages and content
The end result of Personyze Testing process is maximized conversions and truly optimal visitor experience!