Personyze Social Proof and Urgent Messaging
Below you’ll find examples of Personyze’s social proof and urgent messaging feature, which allows you to use crowd data and other factors to increase the likelihood of a purchase or conversion by your website visitors.
Add social proof to emails
Just as it does on the website, social proof makes products more appealing in emails as well. Add social proof to Personyze email recommendations for a lift in email click-throughs and conversions.
Selling fast social proof on product pages
Let your customers know how quickly an item is selling, to further increase the perceived value of the product, and increase the likelihood of a sale.
Low-in-stock urgency messaging
Letting customers know just how many items are left in stock is a very effective prompt to nudge indecisive shoppers to go ahead with the purchase they’ve been considering.
Peer just purchased social proof
Another great strategy is to show specific individuals that recently converted, particularly when they are from the same city or region as the shopper being shown.
Other shoppers are viewing
Indicating the popularity of an item by showing how many shoppers are viewing it tells the customer that the item is hot right now. Additionally, you can set Personyze to show how many from their city or region are viewing it.
Someone from your location just bought
Letting customers know that others from their city are purchasing the product gives a sense of reassurance that not only is the item popular, but is popular among those like them, who live in the same place.
Category page social proof
Showing social proof on your category page can help indecisive browsers know find paths toward conversion by indicating what others are doing, and therefore, what they are most likely to want to do themselves.
Countdown to Create a Sense of Urgency
Imagine going to a store where the front shelves are stocked only with products that you like, or reading a newspaper where the stories you’re interested in move to the front page.
This isn’t possible in the brick-and-mortar or print world, but with our powerful recommendations, this is easy to set up on your website.