Lead Generation Landing Page Personalization Example
Click on the before/after buttons to see how this lead generation landing page is transformed from generic to personalized and relevant, using a combination of artificial intelligence and powerful targeting.
A new visitor arrives at Smith&Lauren Law Agency from an email campaign they sent out to leads
specifically interested in Tort Law. What the visitor sees without website personalization is a standard landing page
that is not necessarily relevant to their interest, and which represent a one-size-fits-all version.
The same visitor arrives with Personyze activated on the site. This time, Personyze generates a personalized lead generation experience for them with:
(1) a new menu with Tort Law as one of the items
(2) a targeted header image and contact suggestions
(3) a targeted call-to-action
(4) recommended services pages
(5) a contact form with title relevant to their interest
Imagine going to a store where the front shelves are stocked only with products that you like, or reading a newspaper where the stories you’re interested in move to the front page.
This isn’t possible in the brick-and-mortar or print world, but with our powerful recommendations, this is easy to set up on your website.