A visitor to Fashion is recognized by Personyze as a man who is interested in formal wear and business
casual clothing and accessories, based on demographics from Facebook as well as recent browsing
behaviors in past sessions. Instead of showing a generic homepage with a combination of interests, Personyze
uses product recommendations and targeted promotions that are relevant for the visitor.
On product pages, Personyze shows the most viewed items from visitors who viewed the
current item, using Personyze’s powerful recommendation engine.
When the visitor goes to their cart page, Personyze uses a cross-sales recommendation algorithm,
which shows the items most frequently bought together with the item currently in cart.
Versatile Recommendations Engine
With an algorithm for every scenario, Personyze allows you to show recommendations on every product page to show similar popular products, and every cart page to cross-sell items frequently bought together, & in re-marketing and abandoned cart emails.
Personyze includes a variety of display types and behaviors for popup promotions, including Exit popups to reduce bounce/abandonment, & triggers based on idle time, time on page, scrolling, & targeting based on any of our 70+ parameters.
From abandoned cart, to replenishment, up-sale, cross-sale, and everything in-between, with Personyze you can send automated & targeted email sequences with dynamic recommendations included from our own broadcasting system, or via your third-party provider.
Personyze allows you to change or add elements to your site with very little limitation, including targeted banners, calls to action, and visual edits based on 70+ targeting rules, such as Page Views, Cart Value, & CRM data variables.
Utilize our built-in A/B testing with performance dashboard to test landing pages, personalized content, promotions, popups, emails, and more. Test any campaign action, with various rotation settings, control group options, and auto-deactivation settings.
Get a detailed view of which products were bought and by whom, or which products are most often left in cart. Keep track of email performance, & take a closer look at each detail with multi-dimensional analytics included out-of-the-box, and optional daily/weekly reporting.