The Agile & Decoupled
Alternative to Sitecore
Sitecore is a monolith that requires heavy engineering and long migrations. Personyze is a composable layer that adds enterprise personalization to any website instantly.
Don't Replatform—Just Personalize
Sitecore is a powerful DXP, but it often demands that you build your entire digital presence inside its ecosystem. This leads to massive implementation costs and "vendor lock-in."
Personyze works on top of what you already have. Whether you use WordPress, Shopify, Contentful, or a custom stack, Personyze acts as an agile layer. You get the same heavy-hitting capabilities—such as Website Personalization for any content, AI Product & Content Recommendations, and unified Email Remarketing—without the headache of a platform migration.
Architecture & Speed Comparison
Why wait months when you can launch in days?
| Approach | Personyze | Sitecore |
|---|---|---|
| Architecture | Composable / Headless Layers on top of any existing CMS. | Monolithic DXP Tightly coupled CMS & Marketing suite. |
| Time to Value | Days Install 1 tag and start customizing. | Months / Years Requires complex integration & dev work. |
| Dependency | Low / Marketer Led Visual editor empowers marketing teams. | High / Developer Led Requires certified Sitecore developers. |
Technical Capabilities
Enterprise power without the enterprise bloat.
| Feature | Personyze Capabilities | Sitecore Note |
|---|---|---|
| AI Recommendations | Universal Engine Works for Products, Content, & Media. | Powerful, but tightly bound to Sitecore CMS content. |
| Targeting Data | 70+ Built-in Attributes Weather, CRM, Behavior, Firmographics. | xDB is powerful but complex to manage. |
| Implementation Cost | Minimal Self-service or assisted setup included. | Very High Implementation often costs $100k+. |
| Testing | Full A/B/n Suite Split URL, MVT, and Layout testing. | Included, but workflow can be slow. |
Frequently Asked Questions
Does Personyze connect to my CRM?
Yes. Personyze acts as a Customer Data Platform (CDP). You can upload data from Salesforce, HubSpot, or any other CRM to create unified user profiles, allowing you to target VIPs or specific industries instantly.
Is Personyze secure for large enterprises?
Absolutely. We are fully GDPR/CCPA compliant and ISO certified. We serve large financial and government institutions, providing the same security standards as Sitecore but with greater agility.
What if I replatform my CMS later?
That is the beauty of the decoupled approach. Because Personyze sits on top of your site via a simple tag, you can switch from WordPress to Webflow (or any other CMS) and your personalization rules and data remain intact.
Launch personalized experiences
in minutes — no code needed
Personalize instantly with one snippet. Use our visual editor and guided wizards to tailor the customer journey end-to-end—no engineering resources required.
White Glove Service
Onboarding, training, and campaign setup—guided by your dedicated success manager, all on a flexible pay-as-you-go model.
Wizards & Templates
Easily personalize site content with step-by-step guidance and stunning, responsive templates.
Performance Analytics
Continuously improve with a performance dashboard featuring default metrics and custom KPI tracking.
CRM and User Data
360° user profiles for hyper-personalization, with easy plug-and-play integration to your CRM, CDP, or ABM.
API and Integrations
Plug-and-play integrations with popular platforms like Segment, WordPress, Shopify, Salesforce, and HubSpot.
Quality Control
Test changes in a safe environment, share preview links, and manage access with SSO permissions.