Personyze unites all your customer data—CRM, CDP, external databases, ABM platforms, and more—into a single, unified profile. Combined with Personyze’s rich built-in visitor data, you can target with unmatched precision and act on virtually any data point: past purchases, preferences, role, industry, account type, budget, or funnel stage.

Seamless CRM & CDP Integrations
Out-of-the-box integrations with Salesforce, HubSpot, Zoho, Tealium, Zeotap, and Segment make it easy to tap into any custom data for advanced behavioral targeting.

B2B Targeting Intelligence
For B2B campaigns, integrations with Leadfeeder, Albacross, ZoomInfo, 6Sense, and Clearbit deliver IP-based company data—industry, size, revenue, and more—for precise audience segmentation.

Flexible Data Ingestion

• Direct CSV uploads or FTP/SFTP
• Google Sheets sync
• Real-time REST API integration
• Client-side tracking via JavaScript SDK
• Webhook-triggered custom event tracking

Cross-Device Identity
Identify visitors consistently across devices and sessions using email addresses, CRM IDs, or other identifiers passed via cookies, URL parameters, JavaScript variables, or HTML elements—enabling truly unified, cross-channel personalization.

Learn more about building a 360° unified visitor profile with Personyze

Synchronize your data automatically, or upload your user email lists, CRM data, and product and content catalog. Connect your CRM solution using easy integration, webhooks, feeds, and our robust API.

Set our crawler to build the feed automatically from your site, with a contextual engine to dynamically create interest tags, in cases where you may not have a product or content feed on hand.

Visually set Personyze to grab/scrape dynamic values like form inputs, search queries, cart totals, and user email addresses wherever they appear on your site.

• WYSIWYG Page Editor – Create and edit page content visually without coding for quick personalization.

• Banner & Popup Editor – Design responsive, targeted banners and popups.

  • Countdown Templates – Build urgency with timers.

  • Lead Capture Templates – Capture data with embedded forms.

  • Social Proof & Urgency Messaging – Show recent purchases, stock alerts, etc.

• AI Recommendation Engines

  • Product Recommendations – Suggest items based on behavior.

  • Content Recommendations – Deliver relevant articles or media.

• Display & Frequency Controls – Control where, when, and how often messages appear.

• Dynamic Variables & Content Variations – Insert personalized info like company name, location, or weather into text, CTAs, and banners.

• Custom JavaScript Execution – Run targeted JavaScript with dynamic data.

• Webhooks – Trigger real-time actions in other platforms.

• Find & Replace for Text/Links/Images – Swap out content dynamically at scale.

Leverage a unified customer identity to gain a complete view of each individual—combining their data and behavior from every channel into one comprehensive profile.

Use Personyze’s REST API for programmatic personalization and seamless data synchronization. Leverage the client-side JSON API to retrieve recommendation sets or personalized content directly in the browser, enabling deep integration into your business logic and full control over content visualization.

Personyze allows you to configure webhooks for real-time communication with your external systems. When a user triggers an event—such as submitting a form, completing a conversion, or engaging with a campaign—Personyze can instantly send a custom JSON payload to your designated endpoint. This enables seamless lead syncing, real-time updates to CRMs or email platforms, and deeper integration with your marketing workflows. Webhooks can be fully customized to include any relevant user data collected or generated during the session