Visitor Targeting

Build the audience for this campaign. Each rule is a single condition; mix include and exclude per condition, wrap rules with parentheses to nest logic, and combine groups with AND / OR / XOR. Watch the live forecast on the right to see who would match as you build.

AI Targeting Assistant

Audience rules 6 groups

Include Exclude
Session Attributes 1
Real-time data from the current page
CookieNB-optin isempty
Grouped
Grouped
User / CRM Profile 5
Already subscribed, in CRM, or arrived from email
User:nieuwsbrief opt-inis not empty User:NB opt-insis not empty User:utm_mediumcontainsemail User:CRM IDis not empty User:utm_sourcecontainsreskyt
Countries / Cities 1
Visitor location by IP
Country isNetherlands
Device & System 1
Mobile, tablet, desktop, OS, browser
Device isMobile
Pages Visited 4
Don't show on transactional pages
Pathstarts with/blog/ URL containswinkelwagen URL containsfavorieten URL containsinloggen URL containsbestellen
New condition Visitor matches if…
Mode
Scope
Field
Operator
Value inschrijven-nieuwsbrief
inschrijven-nieuwsbrief selected
/inspiratievoorelkelocatie/ seen in 12 sessions
/nl/ seen in 347 sessions
utm_medium=email URL parameter
⏎ to add · Esc to cancel · Paste a comma-separated list for bulk add
Visitor Type 1
Who is browsing right now
Type isNew visitor
Audience persistence
Default: checked on every page
Frequency cap
Max 3 shows per session
Overlaps with 2 audiences
Set priority to resolve conflicts
Default — visitor is part of this audience as long as they match. Rules are checked on every page.
Visitor can be part only once during the session, on the page where rules first matched.
Visitor remains for pages, then rules will be checked again.
Visitor remains for pages, then will not re-enter the audience during the session.
Visitor remains for sessions, then re-checked.
Visitor remains for hours, then re-checked.
Permanent — visitor stays in this audience forever once they match.
No cap — show every time they qualify.
Show at most times per session
Show at most time per visitor, ever