Personyze lets you full control over the tags run on your website, without bugging the IT folks, by utilizing it’s comprehensive Segmentation Engine to define custom rules and macros that control at what timing, and for which audiences, different tags will be triggered.
How Does Personyze Tag Management Work?
Useful Segment Examples:
Visitors arriving at a particular URL( Thank you page, or shopping cart), or page group( i.e. URL contains the word “support”)
New vs Returning visitors
Visitors who performed a specific behavior, in terms of:
clicks or mouse overs on predefined elements.
accumulated page view time.
loss of focus
displayed intent on abandoning the web page.
Visitors that arrived at the web page from specific referrers:
This fashion site can show offers and promotions which are more likely to be relevant to his interest
Your Local Bank is enacting a campaign to show more personalized content to visitors on their homepage, with CRM Targeting and other methods.
Monkey Gadget is personalizing their site with relevant ads, banners, and product recommendations, using past interactions and other data.
Mozzareli personalizes their site to show visitors relevant content and promotions based on the time of day, and their most likely interests.
Smith & Lauren Law is personalizing their landing page to reflect the interests of visitors, based on what ad campaign brought them there.
Shopper Reviews is on a campaign for greater engagement, using personalization to show visitors what they are most interested in.
Casino Pro is promoting their VIP account to visitors in target demographics, based on past interactions and CRM data.
Casino Pro has another campaign to target visitors based on the games they played most, from past interactions with the site.
Global Dating uses personalization to show visitors relevant content according to their age, gender, partner preferences, and location.
Times of India is creating different versions of their home page based on gender, to give visitors a more relevant experience.
A2Z Travel personalizes their site based on the destination, season, and vacation type in which they are interested.
AB Travel personalizes their landing page based on what ad campaign the visitor arrived from, as well as their past interactions.