News Website Personalization Example

Click on the before/after buttons to see how this news content site homepage transformed from generic to personalized and relevant, using a combination of artificial intelligence and powerful targeting.



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A  returning visitor arrives at Times of India who is known to have certain interests.
What they see without website personalization is a combination of different products and banners
that are not necessarily relevant to their interest, and which represent a one-size-fits-all version of the site. 

The same visitor returns with Personyze activated on the site.
This time, Personyze generates a personalized experience for them with an assortment of content recommendations and
targeted content, all of which is tailored to their individual interests. 

Leverage the Power of

Personalization
& Marketing Automation


Works on any site, regardless of platform.
Easy copy/paste installation in 5 minutes or less
No effect on site speed, secure servers
Step-by-step guides, real-time chat assistance
24/7 support and optional white glove service

Start Personalizing Now
Or Schedule a Demo

Engage visitors with personalized
content, promotions, recommendations, & emails  

Content Personalization with Personyze


Some of the most commonly used Personyze features for news and other content websites.

Versatile Recommendations Engine

With an algorithm for every scenario, Personyze allows you to show recommendations on every product page to show similar popular products, and every cart page to cross-sell items frequently bought together, & in re-marketing and abandoned cart emails.

Targeted Popups

Personyze includes a variety of display types and behaviors for popup promotions, including Exit popups to reduce bounce/abandonment, & triggers based on idle time, time on page, scrolling, & targeting based on any of our 70+ parameters.

Re-marketing Emails

From abandoned cart, to replenishment, up-sale, cross-sale, and everything in-between, with Personyze you can send automated & targeted email sequences with dynamic recommendations included from our own broadcasting system, or via your third-party provider.

Marketing Campaigns

Personyze allows you to change or add elements to your site with very little limitation, including targeted banners, calls to action, and visual edits based on 70+ targeting rules, such as Page Views, Cart Value, & CRM data variables.

A/B testing

Utilize our built-in A/B testing with performance dashboard to test landing pages, personalized content, promotions, popups, emails, and more. Test any campaign action, with various rotation settings, control group options, and auto-deactivation settings.

Analytics Dashboard

Get a detailed view of which products were bought and by whom, or which products are most often left in cart. Keep track of email performance, & take a closer look at each detail with multi-dimensional analytics included out-of-the-box, and optional daily/weekly reporting.

Personyze has everything you need to improve conversion and engagement on your content site in one simple solution.